People are always talking about the potential of music to make positive change in the world, but few have ever put their money where their mouth is the way 3LAU has. His label BLUME, launched in 2016, is a completely non-profit endeavor. Just listening to BLUME's songs on Soundcloud helps raise money to charitable organizations like Pencils of Promise, the ACLU, and more in the future.
Billboard Dance founder Matt Medved talked to 3LAU about it in the flesh at the SiriusXM Music Lounge. The DJ/producer also touched on his upcoming single "On My Mind," which he calls "my favorite song that I've ever written." Pretty compelling stuff, and that's only the first half of our video interview, which you can watch in full below.