'X Factor' Winner Tate Stevens to Debut New Song in Grammys Pepsi Ad (Video)

Michele Amabile Angermiller
The Hollywood Reporter
'X Factor' Winner Tate Stevens to Debut New Song in Grammys Pepsi Ad (Video)

X Factor winner Tate Stevens will unveil a new song, "Holler If You're With Me," in a new Pepsi commercial set to air tomorrow night during the broadcast of the 55th Annual Grammy Awards.

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Filmed in Simi Valley, California on what appeared to be a windy evening, the concept of the video is simple: hundreds of Stevens' fans flock to an open field to attend an outdoor concert. There, amidst the glare of car headlights, the newly-minted country star commands a rousing party while he urges the revelers to "let me hear you scream right there in the middle."

The video is part of the Belton, Mo. singer's X Factor prize package, which included a $5 million recording contract with Syco Music/RCA Nashville.

Stevens is still recording music for his debut CD, and has several compositions completed, including "Power of a Love Song," written by Bradley Gaskin, Jeremy Bussey, and Mark Johnson.

Stevens' video is the second spot featuring an X Factor winner. Last year's winner, Melanie Amaro, starred alongside Elton John in a commercial featuring the Aretha Franklin classic "Respect."

Watch the full video below: