Caesar made his way into Caesar's Palace Thursday.
War for the Planet of the Apes showed off a new trailer at CinemaCon in Las Vegas, as well as an extended scene introducing a new character (that scene previously screened for press in December during a Fox presentation.)
War is the third film in the rebooted Apes franchise and once again stars Andy Serkis as Caesar, leader of the apes.
Woody Harrelson's character "The Colonel" is a human military leader out to destroy the apes.
"I did not start this war. I fight only to protect apes," says Caesar.
In another trailer-perfect line, the Col. says: "There are times when it is necessary to abandon our humanity to save humanity."
Director Matt Reeves was busy completing the film so he couldn't make the trip to Vegas to introduce the trailer. Other stars of Fox's film include Judy Greer, Steve Zahn and Karin Konoval, Gabriel Chavarria and Chad Rook.
War for the Planet of the Apes opens July 14.