Tennis Player Genie Bouchard Signs with WME

Canadian tennis player Genie Bouchard has signed with WME | IMG.

She won her first WTA title at Nuremberg, became the first Canadian to reach the finals of Wimbledon and finished the year ranked fifth in the world after starting the year at No. 32.

“I am really excited about joining WME | IMG, a company that is in the best possible position to help me achieve my business goals and maximize the value of my brand. I have a great team around me and can’t wait to get started,’’ Bouchard said.

Bouchard will also work with a team at IMG Models to develop her role in the realm of fashion.

Related stories

IMG to Lay Off 3% of Staff Following WME Merger Review

Wayne Gretzky Signs With IMG

WME Launches Social App Tally

Get more from Variety and Variety411: Follow us on Twitter, Facebook, Newsletter