Robin Chandler to Lead Theatrical Publicity At DreamWorks Animation
Robin Chandler, former head of publicity for Pixar Animation Studios, is joining DreamWorks Animation as head of theatrical publicity, the Burbank-based studio announced Tuesday. Chandler will lead worldwide publicity efforts to boost the studio’s feature films, beginning with the Jan. 29, 2016, release of “Kung Fu Panda 3.”
DreamWorks Animation theatrical marketing chief Jim Gallagher praised Chandler for her quarter century of experience in the business — covering film, television, interactive and live entertainment.
“Robin’s incredible track record in the animation industry speaks for itself and I am absolutely thrilled to have her leading our theatrical publicity,” Gallagher said. “We have an amazing slate of films on the horizon and I can’t wait to work with Robin and our partners at Fox to share it with fans around the world.”
Chandler left Emeryville-based Pixar as head of worldwide publicity. There, she oversaw not only feature films but in-home, television, theme parks, live entertainment and consumer products. She helped plot the strategy for Pixar releases and awards campaigns, including on “WALL•E,” “Up,” “Toy Story 3,” “Cars 2,” “Brave” and “Monsters University.”
Prior to that, Chandler served as head of North American product publicity for gamemaker Electronic Arts, after jobs at ABC and New Line Cinema.
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