10 Extinct Car Brands that We Still Miss
Darwin taught us that animals unable to adapt to changing environments are doomed to extinction. History shows that this principle applies as much to carmakers as it does to dinosaurs and the Dodo. Here’s a look at 10 auto companies that have gone the way of the Tyrannosaurus.
Founded in 1899, this luxury vehicle manufacturer ran strong all the way through WWII, during which it grew fat off government contracts. It began to falter right afterwards– just as the Big Three outdid its designers with styles that caught the public eye. Unable to compete, Packard threw in the towel in 1954.
This brand made a splash in the late 1980s– about the same time as Hyundai. Like Hyundai, it arrived as a low-cost alternative to increasingly expensive models from established firms. Unlike the Korean company, the builders of this infamous lemon were burdened by an arcane bureaucracy and an utter lack of quality control. Yugo crashed and burned in the US in 1992, as a victim of its own incompetence.
The tragic part of this carmaker’s downfall is that it built some really great cars during much of its lifespan, most notably the Rambler models in the 1950s and 60s. After George Romney left the helm in 1962, however, the company fell victim to mismanagement. Its remains were swallowed up by Chrysler in 1987.