"Oz the Great and Powerful" is on its way to a $44 million repeat win and Halle Berry's thriller "The Call" opened a surprise second, but comedy "The Incredible Burt Wonderstone" went poof in its box office debut Friday.
"Oz" brought in $11.4 million Friday from a market-high 3,912 theaters, more than 3,000 of which are 3D. If it can keep up that pace it will have dropped less than 50 percent from its nearly $80 million opening last weekend.
Disney's "Wizard of Oz" prequel upped its overall domestic total to $114.2 million. The worldwide total for the $200 million special effects extravaganza, directed by Sam Raimi and starring James Franco, is more than $183 million.
"The Call" is on its way to a $16 million weekend after ringing up $6.2 million Friday from a relatively low 2,507 theaters. That would be about $5 million more than analysts had projected for the kidnap drama from Troika Pictures and WWE Entertainment, distributed by Sony's TriStar. Opening night audiences gave it a "B+" CinemaScore.
"Burt Wonderstone," starring Steve Carell and Jim Carrey as rival magicians, managed just $3.7 million from 3,160 theaters Friday – including a number of 10 p.m. Thursday shows – and will finish the weekend at around $10 million.
That's about $5 million less than analysts projected and very disappointing given its 3,160 theaters, a strong marketing push, the lack of comedy competition and the stars involved.
It was a decade ago, but the last time Carell and Carrey were paired was in "Bruce Almighty," which made nearly $250 million at the domestic box office.
First-nights audiences gave New Line's "Burt" a "C+" CinemaScore, so word-of-mouth won't help. The weak debut continues a run of 2013 disappointments for distributor Warner Bros., whose last release was the $200 million "Jack the Giant Slayer."
"Jack," which is on still on 3,357 screens in its third week, was running fourth after a $1.7 million Friday put it on course for a $6.9 million weekend. It's overall total is $54 million.
That was just ahead of Universal's "Identity Thief," which brought in $1.3 million Friday and is looking at $4.5 million for the weekend. The Melissa McCarthy-Jason Bateman comedy has brought in nearly $120 million since debuting six weeks ago.