James Finn has been promoted to executive vice president of marketing communications for Twentieth Century Fox Home Entertainment, the studio said Tuesday.
In his new role, Finn's responsibilities will expand to include oversight of worldwide corporate communications, media, publicity and marketing for the division.
"James' expanded role reflects the natural evolution of consumer communications across every platform through media, publicity, social engagement and partnerships," Mary Daily, president and chief marketing officer of worldwide marketing at Fox Home Entertainment, said in a statement. "He has proven himself to be a dynamic and innovative executive and his passion for consumer engagement and keen understanding of the ever-evolving media landscape makes him an integral part of the senior management team."
Since 2009, Finn has managed communications for the home entertainment and digital release of such films as "Avatar," "Rio" and "Rise of the Planet of the Apes."
Finn has been at the company for 13 years, previously helping to oversee publicity for Fox Searchlight Pictures and working on the campaigns for films such as "The Namesake" and "Slumdog Millionaire." He also worked at Twentieth Century Fox's theatrical unit, participating on the promotion of films like "Minority Report" and "Ice Age."