'Dallas' Drops Short of 3 Million Viewers in Season 2 Premiere

Michael O'Connell
January 29, 2013
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Summer may be a better launchpad for Dallas. TNT's rebooted version of the classic primetime soap returned for its second season on Monday night, pulling in just 2.98 million viewers during its two-hour season premiere.

That's a 58 percent drop from the July series opener that fetched a whopping 6.9 million. A low for the series, the episode was also down 32 percent from its freshman ender. That episode pulled 4.29 million viewers.

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Among the network's favorable adults 25-54 demo, the older-skewing Dallas brought in a 1.22 million viewers. That was off from the 2.5 million the two-hour TNT series opener brought in.

The series proved relatively more consistent among adults 18-49, pulling 1.02 million in the demo.

After earning the distinction of becoming last year's biggest cable debut, Dallas earned a boosted order of 15 episodes for its sophomore outing. The current season features the final performance of the late Larry Hagman, who filmed five episodes before his November 2012 death.

Next week, TNT will use Dallas as a lead-in for the premiere of David E. Kelley's Monday Mornings.

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