People in Seattle are geeked about their Seahawks' success this season, and a possible Super Bowl run. But you could understand if one area car dealership was less than pleased with Sunday's results.
The Seahawks dismantled the New York Giants in Week 15, 23-0, rallying from a bump-in-the-road loss to the San Francisco 49ers the week before. And perhaps because of that loss, and with the cross-country travel for Sunday's game, Jet Chevrolet, a dealership in Federal Way, Wash. (25 miles south of Seattle) figured they could offer a promotion that they probably wouldn't have to make good on.
The deal: Jet Chevy planned to pay out $35,000 each to 12 lucky winners if the Seahawks shut out the Giants. Simple as that. So leave it to the Giants to stick it to Jet at MetLife Stadium.
"This is crazy," said Jim Johnson, one of the owners of the dealership, according to ESPN. "We never expected that we'd actually be giving away the money."
Here's how the entries for the drawing, which takes place Monday, worked leading up: People who didn't buy a car could get one entry without commitment, and those who bought a car — whether it was a jalopy or a brand-new ride — received 100 entries. They'll pick the 12 winners from that lot, each receiving a pile of cash.
Think about how close the Giants came to scoring on Sunday. Even though the pathetic Giants' offense didn't manage to cross midfield until late in the fourth quarter, undone by five Eli Manning interceptions. But when they did get deep in Seattle territory turf late, you could have understood if the defense had rested. But not this group.
They prevented the back-door cover and forced the final Eli pick four yards deep in the end zone. Meanwhile, more than 2,000 miles across the country, a car dealership showroom fell silent. They were out a lot of cash.
That said, the promotion for Jet Chevrolet was well worth what they'll actually be paying out. Lucky for the dealership, they took out an insurance policy so that the promotion only will cost them $7,000. Smartest investment ever consider the pub they are getting.
And if the Seahawks win a Super Bowl, everyone up there wins.
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