Whoa—Emily Ratajkowski Just Went Fully Blonde

Elizabeth Denton

She’s one of the most iconic modern brunette models, but Emily Ratajkowski is a brunette no more. Ratajkowski revealed her new blonde hair today as part of an upcoming campaign with Kérastase. The spokesperson has been using the brand’s haircare to keep her strands healthy. Now she will be incorporating a line exclusively for blondes, Blond Absolu, into her routine. Ratajkowski will also star as the face of the collection’s campaign in January 2021.

“I’ve never colored my hair or changed the length significantly in my entire life,” said Ratajkowski in a statement. “I’m absolutely thrilled that Kérastase gave me their blessing to become a blonde. I just celebrated my birthday and am so happy to be coming out of quarantine...

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