These Were the Top Trending Beauty Searches on Google in 2018
To say Google is one of our best friends wouldn't really be an exaggeration. Just think about it: Every time we have an issue, inquiry, or desire, it's almost always second nature to just Google it. For beauty buffs like us, we find ourselves regularly searching everything, including skin-care regimens, hair trends, makeup hacks, and even self-care tips. So when Google revealed its top trending topics for 2018 — including our favorite subject, beauty — we had to share the search wealth.
People were really obsessed with all things eyelashes this year. "How to apply magnetic lashes" was the top-searched question of the year (which is fair, considering how difficult they are to apply). "What is a lash lift" rang in at number 2.
People also wanted to know how to remove individual lashes, which you can check out in this handy guide to falsies. On the subject of hair, the top trending phrase was, "What hair color looks best on me?" If you're not sure where to start, we've got you covered. And as far as skin care is concerned, folks were curious about how you can remove makeup without a makeup wipe (hint: double cleansing helps), and they wanted to know how you should apply aloe vera.
Additional trending makeup topics included, "How to do a cat eye," "How to fix cakey makeup," and "How to glue down eyebrows," which we wouldn't recommend unless you're using a traditional [brow gel](https://www.allure.com/gallery/best-eyebrow-products_. And almost everyone wanted to know which concealer to use. Here are just a few favorites we recommend you purchase immediately, if not sooner.
The year is quickly coming to a close and that makes us wonder which beauty topics will be highly searched in 2019? Will people still care about concealer? (Yes.) Will people still want to achieve the perfect Instagram Brow? (Perhaps.) Time will tell.
In the meantime, check out Google's End of Year beauty list below.
1. How to apply magnetic lashes
2. What is a lash lift
3. How to remove individual eyelashes
4. What hair color looks best on me
5. How to do a cat eye
6. How to take off makeup without makeup wipes
7. How to apply aloe vera
8. How to glue down eyebrows
9. How to fix cakey makeup
10. What concealer to use
Now check out more beauty trends:
Done reading? Now check out 100 years of face masks:
