The Top 10 Most-Viewed Collections of Spring 2020
As rankings go, Vogue Runway’s most-viewed collections list is about as stable as they come. Far more stable, for example, than our best collections lists. Season after season, our users click on the industry’s most familiar names. They’re the brands with international reach, recognized around the world—not just in Paris or Milan, where most of them are based.
That said, brands do break into the upper rankings. Big debuts push labels higher up the list, and so do swan songs—last season Karl Lagerfeld’s final collections for Chanel and Fendi came in at numbers 1 and 10, respectively. Absent designer comings and goings, of which there were few this season, headline news often earns a brand a spot. This season, of course, there was absolutely no buzzier moment than Jennifer Lopez’s Versace cameo in a redo of the famous jungle print dress Donatella originally designed for Spring 2000, JLo looking as bronzed, buffed, and flawless as ever. The other new entry this season is Burberry. Riccardo Tisci’s revival of the iconic British house is connecting with runway watchers.
To see where the rest of the industry’s biggest names netted out in our most-viewed collections list and how these shows match up—or not!—with our best shows countdown, read on.
Total unique vistiors: 99,129
Rank last season: 2
Total unique visitors: 82,130
Rank last season: 1
Total unique visitors: 76,370
Rank last season: 3
Total unique visitors: 73,033
Rank last season: 8
Total unique visitors: 71,624
Rank last season: 7
Total unique visitors: 71,373
Rank last season: New entry
Total unique visitors: 71,058
Rank last season: 5
Total unique visitors: 68,607
Rank last season: 6
Total unique visitors: 67,548
Rank last season: 4
Total unique visitors: 67,207
Rank last season: New entry
Anna Wintour Considers Questions From Olivier Rousteing, Pierpaolo Piccioli, Victoria Beckham, and More in a Special Go Ask Anna:
Originally Appeared on Vogue