The TikTok-Famous Elf Halo Glow Filter With 5,000 Five-Star Amazon Reviews Is on Sale for Its Lowest Price Ever

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If you’re looking for a way to enhance your skin’s natural glow without too much product, Elf’s Halo Glow Liquid Filter is a perfect match. Made to be worn with or without makeup, it’s ideal for warmer months ahead of us when full-coverage products don’t cut it. The Halo Glow Liquid Filter is a TikTok-favorite beauty product and right now, it’s on sale for its lowest price yet on Amazon. The makeup hybrid, which has reached over 100 million views to date on TikTok, is a viral sensation.

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Available in twelve shades to accommodate fair to deep skin tones, Elf’s Halo Glow Liquid Filter contains hyaluronic acid and squalane for moisturizing benefits. With finely milled powders to blur lines and pores for a smoother, soft-focus look, it’s a great product for mature skin types. No-makeup makeup fans love it as a complexion enhancer, but it also makes a beautiful base for luminous foundation looks, acting like a brightening makeup primer.

Shoppers are obsessed with the product, loving the way it feels on the skin and its lightweight formula. “As someone in their fifties,” one shopper writes, “I’ve discovered this product not only provides excellent coverage but also imparts a subtle, youthful glow, making my skin look more radiant and healthy. It’s been a pleasant surprise to see that this product outperforms many of the high-end cosmetic brands I’ve tried, especially considering its more affordable price point. This find has been a game-changer for me, proving that you don’t always have to spend a fortune to get effective and flattering makeup suitable for mature skin.” Another echoed this sentiment, exclaiming, “I heard the hype but nothing would’ve prepared me for how amazing this product was!”

We suspect with such rave reviews, it won’t last long, so hurry to pick one up for yourself.

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e.l.f. Halo Glow Liquid Filter on white background
e.l.f. Halo Glow Liquid Filter on white background

e.l.f. Halo Glow Liquid Filter

Amazon Top-Quality Store Badge on Google: 4.8/5 stars

$11.90 $14.99 21% off

Buy Now at amazon

Price upon publish date of this article: $11.90

Before you go, check out our editor-tested list of top Amazon Beauty products:

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Meet the Author

Fernando Snellings is a contributing beauty and fashion writer for WWD. An alumni of the School of Visual Arts, Snellings has worked in various roles in the fashion industry for several years. As a freelance writer, he actively keeps his finger on the pulse on the latest fashion and beauty trends, including secret sales from popular brands like Aritzia.

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