Target's Our Generation Dolls Are $26 American Girl Dupes — & They're Selling Fast


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It’s no secret that Target has some of the best options when you’re looking for alternatives to brand names. The retailer not only has picks that are very similar to the originals you’ve been eyeing, but they also save you money. If you’ve been seeking an American Girl Doll in time for the holiday season, stop what you’re doing because Target’s version offers the same great features — and prices start at only $26!

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Our Generation Dolls make an affordable option to other picks on the market. Since you can pick them up at Target, you can score the already cost effective dolls at discounts with promotional codes and points if you’re a Target Circle member. And aside from their accessible cost, the dolls still have the same features that American Girl has offer. For instance, your little one can select a doll that resembles them or find one that comes with accessories they love — it’s a truly customizable experience. From a house for the doll’s pup to an RV camper, there is no shortage of accessories you can gift along with the dolls.


Ahead, see why shoppers gravitate towards the Our Generation Dolls for their kids.

Target's Our Generation Dolls Are $26 American Girl Dupes
Target's Our Generation Dolls Are $26 American Girl Dupes

Our Generation Martina 18" Fashion Doll

Buy Now $25.99



Target shoppers raved over how many doll options there were to choose from, so you can gift your little one with a doll they can actually relate to.


“I fell in love with the doll as soon as I saw her in store,” one Target shopper said. “Overall, I’m really happy with the quality of the doll. I was really impressed with her hair, it is thick and soft. As well as her cute heart dress.”


Another shared: “We got this as a gift for our daughter, and she’s obsessed with it. High-quality, adorable features and the perfect size to go everywhere with us. Excited to get more accessories to go with her. It’s definitely a better value than other brands.”

Target's Our Generation Dolls Are $26 American Girl Dupes
Target's Our Generation Dolls Are $26 American Girl Dupes

Our Generation Ember & Elsie 18" Doll & Pet Set

Buy Now $26.99



“Purchased as a gift for a year-year-old,” an impressed reviewer said. “OG dolls are a great alternative to AG at a fraction of the cost. Plus, this set came with accessories! OG dolls are great quality and have held up to my two-year-old’s knocking around.”

Target's Our Generation Dolls Are $26 American Girl Dupes
Target's Our Generation Dolls Are $26 American Girl Dupes

Our Generation Mirabelle 18" Fashion Doll

Buy Now $22.99



“I always expect the best quality from Our Generation dolls, and this one is no exception,” a final fan wrote. “This is such an adorable set! I got Ember and her puppy Elsie, for my 5-year-old daughter, who loves dogs. She enjoys dressing the doll in her sweet Fall clothes, combing her long hair, and playing with all Elsie’s cute puppy accessories. Ember and Elsie go everywhere with my little girl.”


Now that the holidays are here, the Our Generation Dolls won’t be in stock for long. It’s the best time to add one (or two) to your cart while you can!

Before you go, check out our slideshow below:

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Charitable & Sustainable Toy Brands

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