The Top 10 Most Searched Fashion Brands in 2011

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  • Coco Chanel
    French fashion designer (1883-1971)
Gucci was the most searched for fashion brand on Bing this year.
Gucci was the most searched for fashion brand on Bing this year.

Bing just released their list of the top-searched fashion brands for 2011 and the results were really surprising. Thankfully the Kardashian Kollection did not make the cut. Whew. But even mainstream staples like Levi's, Converse, and Uggs weren't on the list! Believe it or not, the most-searched labels were primarily higher end designers. (Hey, we may not be able to afford them all, but we can still look, right?) Here is the list of the top 10 searched fashion brands of the year:

1. Gucci
2. Ralph Lauren
3. Y-3
4. Louis Vuitton
5. Chanel
5. Guess
7. J.Crew
8. Coco Chanel
9. John Galliano
10. Burberry

OK, first of all, Y-3? Really? We know men in particular love Japanese designer Yohji Yamamoto's Adidas sportswear collaboration (the line launched in 2003) but we had no idea it was still so popular. Also we would have thought Louis Vuitton would be more popular than Gucci. It's no real surprise that ladies love Chanel so much-from handbags to nail polish-the brand nabbed not one but two spots on the list. We'd guess all the recent movies and books about designer Coco Chanel helped catapult her name to the top. J.Crew gaining a top position may be attributed to a cheery winter campaign and some love from first lady Michelle Obama. And finally we think we know why John Galliano made the list. The designer's anti-semitic rant was widely reported on and caused him to lose his job as the head designer of Dior.

So there you have it, the top 10 most-searched brands on Bing. But which are your FAVORITE brands of the year? Please tell us which labels you love most in the comments.

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