"Double-cleansing allows the initial grime, makeup, pollution, and dirt from your day to be effectively and gently cleansed," says board-certified dermatologist Whitney Bowe.
“The purpose of cleansing is to remove sweat, dirt, bacteria, and makeup from your skin,” says New York City dermatologist Neal Schultz, M.D. “But to do that, you need to factor in everything from the products you use and the water temperature to when and how often you’re doing it.” Another reason to step things up: “The more effective you are at removing all the junk on your skin, the better all the stuff you put on top will work,” he explains. It may seem obvious, but most regular cleansers alone won’t sufficiently dissolve heavy-duty sunblock and long-wearing makeup, especially around the eyes, says Santa Monica, California, dermatologist Sonia Batra, M.D. You’ll need to do that first, “as gently as possible so you’re not rubbing and tugging at your skin,” she says. The trick is face “swimming,” explains NYC epidermologist and facialist Isabelle Bellis.