In the latest viral internet challenge aptly coined #KarmasABitch, people are sharing videos of their captivating transformations in the blink of an eye.
The Balmain army was out in full force on Thursday night to celebrate the opening of its Flagship Los Angeles boutique, as well as the release of a collaboration with Beats By Dre.
Beauty blogger Joanne Larby, aka the Make Up Fairy, shared a candid post on Facebook about her struggles with self-confidence and not comparing herself with others.
“The hardest thing about being a blogger or having my life out there is [pretending] I’m happy — I actually don’t feel so happy,” Aimee Song said in a post.
Festival attendees proved the fashion prognosticators both a little right and a little wrong, adding in their own spins of color or style.
Are you a perennially late person? Do you hit your snooze button one too many times in the morning or simply oversleep after a long night out? Don’t worry, we’re not judging. Instead, we’re here to help save you time when you’re already running late. We’ve all had those quick morning freak-outs when we have no idea what to wear but still need to look on point. After all, the last thing you want is for people to know you overslept by what you’re wearing.
Michael Kors is one of the big shows of NYFW, so you expect a big crowd — and he did not disappoint this time. Emily Ratajkowski, Amanda Peet, Blake Lively … A gaggle of fashion fashion gals showed, including Margaret Zhang, Aimee Song, and Gala Gonzalez. Kendall Jenner closed the show in a strapless fringed gown with sequin embroidery.
Beauty blogger Aimee Song, named on the Forbes’ 30 Under 30 list, inked a contract with makeup brand Laura Mercier worth a reported whopping $500,000.
New York Fashion Week has officially come to a close, and as the slowly wearying fashion pack moves on to the next round of shows in London, we’re paying tribute to the coolest, quirkiest, and most try-hard street style looks we saw this week. Read on for the senior superlatives of New York street style. Follow us on Facebook, Instagram, and Pinterest for nonstop inspiration delivered fresh to your feed, every day.
This week, Instagram celebrated its 5th birthday. In that short time, it’s given us so much — not least of all countless hours of inspiration-slash-distraction (inspirtraction?) and a worrying tendency to see the world in squares. It’s also, of course, our favorite format for #humblebragging.
French women love fashion. And non-French women love it too. So it’s no surprise that the guests of Paris Fashion Week—native-born or not—are stepping out in their most fabulous garb for the final leg of the month-long shows. From Parisian legend Emmanuelle Alt’s classic outfit (Chanel flats and all) to Michelle Elie’s Prada knee-high socks and layered pearl necklaces, here’s the looks you’ll j’adore, bien sûr.
For years now, we’ve played as close attention to what’s happening off the runway as on. We might aspire to the latter, but it’s the former that offers wardrobe inspiration and style tips for right now. From ubiquitous fashion bloggers like Aimee Song to ever-present editors like Anna Dello Russo and international social stars like Miroslava Duma, the style set brought their A-game to Manhattan. Follow us on Facebook, Instagram, and Pinterest for nonstop inspiration delivered fresh to your feed, every day
When Banana Republic launched its first carousel advertisement on Instagram this past April, it didn’t tap a Hollywood ingénue or an in-demand model to star. Instead, the brand looked to Song of Style blogger Aimee Song, whose 2.4 million Instagram followers, 536,000 Facebook likes, and 55,400 Twitter followers were just the audience it was trying to reach. In an unprecedented move, beauty brand Clinique recently invited three influencers to appear in a global campaign that spans print and web, including a compelling video series. Rookie editor-in-chief Tavi Gevinson, entrepreneur/DJ Hannah Bronfman and Shine by Three blogger Margaret Zhang are the stars of #FaceForward, which aims to reach the fresh-faced audience Clinique has served for years.