Stock Up—Over 20 New Products Are Coming to Ulta This Month

I’m not sure what we did to deserve so many new products at Ulta this month, but the universe is working in our favor, so I won’t complain. The summer’s been relatively chill in terms of debut drops, as most of our seasonal essentials were already introduced earlier this year. Fortunately, the summer-to-fall transition has also left a little wiggle room so we can get a head start on test-driving the staples we’ll need once the weather cools down.

For instance, if you’re already thinking about what foundation you’ll be using once your BB cream runs dry, Anastasia Beverly Hills and Flesh Beauty both unveiled their first-ever liquid formulas. And if hot tools...

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