Starbucks' New Holiday Cups Are Here, And They're Totally Different
Starbucks’ new holiday cups are here!
The coffee company announced that it’s bringing back its holiday beverages and cups starting Wednesday morning. The new holiday cups look a bit different from years past, as they’re missing the trademark red color ― for a reason.
“This year’s cup is intentionally designed to encourage our customers to add their own color and illustrations,” Leanne Fremar, executive creative director for Starbucks, said in statement.
The white cups feature images of holiday cheer and bit of green and red, but most of the cup is left blank to encourage personalization (which could be tricky when you’re trying to decorate a cup full of hot liquid).
Fremar added, “We love the idea of everyone making this year’s cup their own.”
A Starbucks spokesperson told HuffPost that “most of our U.S. Starbucks locations will have colored pencils available for customers to borrow.”
Details around the new design leaked a few weeks ago, when someone on Reddit released a photo of the cup.
People on Twitter are divided over the new design and the coloring-in concept of the cups:
Who the fuck has time to sit and color a cup @Starbucks? Bring back the red cups 😒
— concerned citizen (@Parker_A1) November 1, 2017
@Starbucks love the holiday cups!! pic.twitter.com/dezYf20t2W
— Cstillinger Chris (@CstillingerC) November 1, 2017
Liking this year’s @Starbucks holiday cup almost as much as my skinny vanilla latte🎄 pic.twitter.com/mRHid0Kt6t
— Paul Bullock (@bullockpaul) November 1, 2017
Starbucks has their holiday cups out and they’re not red.
— Elissuuh 👸🏼 (@H0pedivisionn) November 1, 2017
I'm mad at the new Starbucks holiday cup. From now on I'm only getting my coffee from Red Lobster. @starbucks @redlobster pic.twitter.com/DTcjGVWfch
— Jim Behrle (@jimbehrle) November 1, 2017
New Starbucks cups are out and feature Christmas trees, presents, snowflakes, etc. I’m sure some people will still find a reason to be mad. pic.twitter.com/qkkwUW0u3f
— Parker Molloy (@ParkerMolloy) November 1, 2017
If you’re missing the traditional red design, McDonald’s is offering all-red holiday cups with stars (which look more like snowflakes) for its McCafé drinks for the first time this year, starting Nov. 6:
Love HuffPost? Become a founding member of HuffPost Plus today.
Coincidence that they’re red? We think not.
Also on HuffPost
This article originally appeared on HuffPost.
