Selena Gomez Wore the Viral $16 Scarf Instagram is Obsessed With
There was a two-month period during the Hot Girl Summer of 2019 when you couldn't log onto Instagram without seeing this rainbow scarf repeated over and over again on your feed.
A post shared by Ashley Moore (@ashley_moore_) on Oct 23, 2019 at 12:42pm PDT
Fashion influencers and high-profile editors were repurposing the vibrant strip of fabric as a top, as a hair scarf, as a bag detail – basically, any way it's possible to work a 12" square into your outfit.
A post shared by Parade (@parade) on Sep 16, 2019 at 1:23pm PDT
If we started a TikTok would you guys duet us? rg: @imaanok
A post shared by Parade (@parade) on Jan 18, 2020 at 12:13pm PST
@LinMick all wrapped up in Parade ⭐️ #ParadeAround
A post shared by Parade (@parade) on Sep 18, 2019 at 7:24am PDT
A post shared by Parade (@parade) on Sep 17, 2019 at 11:34am PDT
For her recent Dazed cover, Selena Gomez herself wore the scarf. She knotted it around her head and offset the bright colors with a glossy cherry lip and a metallic leopard print gown that I want to be buried in.
A post shared by Parade (@parade) on Feb 5, 2020 at 9:38am PST
Though it's being adapted by one of the most famous women in music, this accessory isn't some high-priced Insta bait no one else can afford. Actually, it's completely free. Each scarf comes free with a purchase from Insta famous underwear brand Parade – just add it on when buying any of Parade's $9 undies at checkout.
A post shared by Parade (@parade) on Jan 26, 2020 at 10:51am PST
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