The latest discovery to be filed under “Secrets of Amazon” is hiding in plain sight site on the “Best Sellers” page. It’s called “Movers & Shakers”, and it showcases products that have experienced a precipitous uptick in sales over a 24-hour period, yielding of-the-moment finds like these furry leopard-print slingback slippers and a fanatically-reviewed collagen cream with a near-perfect rating.
Amazon updates the page on an hourly basis, which compels us to hit the refresh button on the regs to see what’s skyrocketing to the top of the pile across fashion, beauty, and home. We put on our shopping caps and extracted 13 R29-approved items, and we’re not stopping there. We’ll be staying on top of the latest additions, so bookmark this story and check back often.
At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. The product details reflect the price and availability at the time of publication. If you buy something we link to on our site, Refinery29 may earn commission.
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Amazon is already a go-to destination for easy access to big-name brands across drugstore and luxury categories — but, it's also a goldmine for the lesser-known names in beauty. And, after deep-diving into R29 readers' most unexpected buys from the site, we found that many of the items mentioned consistently came from that very category. Once unearthed, these unassuming skin to makeup and even foot-care recommendations always seemed to pick up so much steam that they would skyrocket to top-bought viral success. So, we decided to corral all of these most popular products and pin them down into one hidden-gem hotspot. In addition to the bestsellers we're already privy to as reader cult-favorites, we also put out an open call for finding the next best buy that hasn't gone viral...yet. Ahead, scroll through the resulting collection of hair, makeup, body, and skincare hidden gems that R29 readers are actively adding to cart on Amazon — from top-shopped foot masks to a $15 miracle skin-clearing serum, a pack of exfoliating washcloths that our very own Beauty writer swears by, and much more. Want in? Sound off here and we'll continue to update this roundup with the freshest of Amazon's most viral hidden beauty gems. At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. The product details reflect the price and availability at the time of publication. If you buy something we link to on our site, Refinery29 may earn commission. Like what you see? How about some more R29 goodness, right here?R29 Readers Confess Their Amazon Hidden GemsI Tried 21 Of Amazon's Most Viral Beauty Goods15 Bundled Amazon Packs That We Can't Stop Buying
We'll let you in on a little insider knowledge: Amazon Fashion marked down tons of its bestselling pieces today! From cozy sweaters to comfy dresses and even a few loungewear sets, there's tons of fall essentials you can get majorly marked down today. We curated a selection of our favorites, so shop through them all ASAP before the deals disappear. Our virtual carts are filling up! Related: 21 Amazon Wardrobe Staples That Keep Trending on Instagram
As a shopping editor, I spend my days browsing the internet for the hottest new products and best deals. One of my favorite places to search is no surprise: Amazon. The online retailer is an easy go-to for stuff like home cleaning products or even vitamins, but most recently I've found myself buying everything from kitchen gadgets to home furniture on the site. Ahead, I curated a list of the 19 best things I've bought so far this year to give you a little inspiration for your own shopping cart. Take a look at my top picks ahead, from bestselling fans to silicone dishwashing gloves, you won't regret it. Related: 21 Mind-Blowing Cleaning Products We Saw on TikTok and Need ASAP