Saint Laurent Taps Kaia Gerber for Fall Campaign

  • Oops!
    Something went wrong.
    Please try again later.
In this article:
  • Oops!
    Something went wrong.
    Please try again later.

POCKET VENUS: Saint Laurent has tapped model-of-the-moment Kaia Gerber to feature in its fall ads.

The French fashion house on Thursday released four black-and-white images and a video, which show the 16-year-old daughter of Cindy Crawford looking sultry in a deeply unbuttoned black blouse and a cream Mongolian fur coat, against the backdrop of The Velvet Underground’s “Venus in Furs.”

In only her second season on the catwalk, Gerber ruled the Saint Laurent runway in February, appearing in three looks, including a black mini dress with a sculptural asymmetric ruffle and a floral embroidered dress with a ruched skirt.

This was the second batch of images linked to creative director Anthony Vaccarello’s fall campaign. The first, released last month only two weeks after the show, featured longtime Saint Laurent muse Betty Catroux shot by David Sims, in what was billed as her first advertising campaign.

Saint Laurent previously tapped for its spring campaign an eclectic cast of characters, which featured Kate Moss, Zoë Kravitz, Vincent Gallo and Laetitia Casta.

Launch Gallery: Saint Laurent Taps Kaia Gerber for Fall Campaign

Related stories

Saint Laurent to Stage Show in New York on June 6

Kering to Appeal Ruling Granting 9.3 Million Euros to Hedi Slimane

Charlotte Gainsbourg Defies the Big Chill in Paris

Get more from WWD: Follow us on Twitter, Facebook, Newsletter