Alaska Airlines, trying to boost bookings during a fall travel season that is sure to be more sluggish than usual this year, is offering two-for-one tickets during a weekend-long fare sale.
The Seattle-based carrier, strong on the West Coast, launched the sale Friday evening on all of its routes except one — Prudhoe Bay, Alaska. The offer applies to its main cabin fare, not its usually cheaper saver fares, which are Alaska's version of restrictive basic economy tickets.
Travelers flying on the same itinerary pay the regular price for one main cabin ticket and pay only taxes and fees for the second.
The offer is good for travel through Oct. 31, making it good for late summer getaways, too.
The deal's biggest fine print: Friday and Sunday travel is excluded, ruling out traditional weekend getaways.
Destinations in Mexico and Hawaii, two big vacation spots Alaska serves, are included, but only on certain days of the week. Travel to Hawaii or Mexico is valid Monday through Thursday, and travel from Hawaii or Mexico is valid Tuesday through Friday.
Tickets must be purchased by 11:59 p.m. Pacific on Sunday.
The sale comes as airlines continue to struggle to draw passengers due to the coronavirus pandemic. The number of people traveling through Transportation Security Administration checkpoints has rebounded from its April lows but is still down precipitously from a year. On Thursday, 743,599 individuals were screened, down 72% from 2.7 million a year ago.
In addition to fare sales, airlines are touting their health and safety measures to lure passengers. Alaska is one of the airlines limiting the number of seats for sale on its planes for social distancing, with middle seats effectively blocked through Oct. 31.
This article originally appeared on USA TODAY: Alaska Airlines offering two-for-one tickets during 48 hour sale