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Whether it’s super dry shampoo or curl-enhancing jelly, OUAI really is a great brand to familiarize yourself with, as it offers fantastic essentials that work for all hair types. And now that the holiday shopping weekend is here, we’re on the lookout for about any OUAI Black Friday 2019 seals that come our way, especially since there are a handful of amazing beauty treats that we personally can’t wait to get our hands on.
But, just in case you haven’t heard of OUAI before, let us tell you that this celebrity hairstylist-founded brand (oh hey, Jen Atkin) isn’t just about Instagram-friendly packaging. Each sulfate-free conditioner and shampoo product inside the product line is formulated...
