PETA Offers to Pay for Oscar Mayer Wienermobile Repairs Under One Condition
The People for the Ethical Treatment of Animals know an opportunity when they see one.
A bite was taken out of the Oscar Mayer Wienermobile, and now the world's largest animal rights organization, People for the Ethical Treatment of Animals (PETA), offered to pay for its repairs under one condition.
The organization sent a letter to Kraft Heinz's U.S. president, Carlos Abrams-Rivera, offering to pay the cost of the repairs if the company converted it into a vegan hot dog.
As you may or may not recall, a few weeks ago, a few thieves in the Las Vegas Valley stole the 27-foot-long Wienermobile's catalytic converter–a key part of the emissions system. To get it back up and running, PETA said it would cover the costs but only if Kraft Heinz agreed to the organization's terms.
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“PETA is willing to cover the cost of the replacement part and the maintenance of the vehicle for one year if you convert it into a 'Not Dogmobile' or something similar. With the rising demand for vegan hot dogs and following last year’s report about the potential for Oscar Mayer Not Hot Dogs, now is the perfect time to put the brakes on an old idea and make a shift."
The letter continued talking about the industry statistics of plant-based hot dogs, which grew by a "whopping 20% last year and is projected to reach a market value of $1.99 billion by 2032."
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PETA also cited the World Health Organization report that suggests eating hot dogs and other processed red meat causes cancer, noting, "studies show that consuming vegan foods like protein-rich, cholesterol-free tofu reduces the risk of suffering from certain types of cancer, heart disease, and strokes."
"Frankly, we want everyone to consider that they now have options, whether they’re vegan for ethical, environmental, health, religious, or other reasons or they just want to try a vegan hot dog," PETA said, concluding, "Since Americans’ appetite for cruelty-free foods is only growing, we hope you’ll relish this opportunity to ketchup with the trend by having at least one veggie dog mobile."
A spokesperson for Kraft Heinz responded to the statement, telling Fox News Digital: "We received the letter, and respectfully declined their offer as our Wienermobile is all fixed up and back on the road."
"Giving people a variety of high-quality, delicious food options is important to us, and we have long offered many plant-based options. We recently announced new plant-based Philadelphia cream cheese. We’re also excited to expand our plant-based offering via our joint venture with NotCo and have already announced Kraft NotCo plant-based cheese slices, as well as mayo. Later this year we’ll have even more plant-based options to reveal. It’s all part of our mission to lead the future of food and to make life delicious for everybody."
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Vegan hot dogs, however? Well, there doesn't seem to be any plans for that to be included in the company's list of offerings anytime soon.