A Nike x Serena Williams x Virgil Abloh Collaboration Is Coming Your Way

Marina Liao
Photo credit: Ezra Shaw - Getty Images
Photo credit: Ezra Shaw - Getty Images

From Marie Claire

Designer Virgil Abloh has a lot on his creative plate and shows no signs of slowing down. Aside from helming the innovative vision for Louis Vuitton menswear (he’s been the artistic director of the fashion house since March 2018), Abloh also runs his own line Off-White. And the label just announced its partnering with Nike and Serena Williams on a collection.

For those who aren’t familiar with Off-White, it’s a luxury streetwear label beloved by hypebeasts everywhere. Abloh is credited with designing iconic items such as sneakers with an orange zip tie or a black crossbody bag that simple says, “Sculpture.” What this means, I’m not sure, but Abloh has a way of making a regular ol’ bag look ultra swaggy. He also happens to be BFFs with some major style players like Kanye West and the Kardashians-NBD.

While no other details have been released about this Off-White x Nike x Serena Williams business, the collab will likely center around tennis (Williams has been a Nike brand ambassador since 2003!). This exciting announcement also comes two weeks before the 2018 US Open tournament, which starts on August 27. Will Williams wear the new gear on the court? Will Abloh be watching from the front row? Can I buy the pieces? So many questions...

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A post shared by Off-White™ (@off____white) on Aug 12, 2018 at 1:27pm PDT


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