By Devon Abelman. Photos: Courtesy of Brand, Instagram.
After days of teasing us with videos of people vogueing on Instagram, Milk Makeup finally announced its new mystery product. To celebrate Pride month, the brand is dropping its Milk Makeup Glitter Stick today. The limited edition addition to the inclusive beauty brand's popular line of sticks was made in partnership with the Lesbian, Gay, Bisexual & Transgender Community Center (The Center) in New York City.
The Glitter Stick just landed on my desk, and I'm already obsessed. Of course, it's packed with glitter in every single color of the rainbow. However, the hues aren't bold or bright. Instead, they have more of an iridescent, pastel vibe. It's like Milk Makeup's popular Holographic Stick went to a disco and came back more shimmery than ever before. You can either swipe the stick directly onto your skin or warm up the cream with your fingers before tapping it onto your lids or cheekbones. Be sure to keep in mind that just a tiny bit of it goes a long way. I quickly noticed that a pin-sized amount of it is like a glitter explosion — in the best way possible.
In the tube, the Glitter Stick looks like it would go on as a chalky white, but Milk Makeup was sure to give its newest product a clear base. No matter what your skin tone is, you'll still be able to get all glitzed up for your local Pride Parade with it. I plan to brush it though my brows before I head to the one in New York City.
“Milk Makeup has set out to make beauty more inclusive since day one,” Georgie Greville, Milk Makeup's creative director and co-founder, said in a statement. “Pride is a beautiful celebration of the power of self-actualization. When you express who you are completely, you shine the brightest and we are here to give you the tools to do just that.” Preach.
The Milk Makeup Glitter Stick is available now on milkmakeup.com for $30. Half of the proceeds from the sale of it will be donated to The Center, which helps provide a safe place, health services, and advocacy efforts for the LGBTQ+ community.
This story originally appeared on Allure.
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