Michael Kors Won't Show at New York Fashion Week: "It’s Time for a New Approach for a New Era"
Michael Kors is the latest designer to step away from the usual fashion schedule, announcing that he won't show during New York Fashion Week this fall, and will no longer produce pre-fall and resort collections.
"I have for a long time thought that the fashion calendar needs to change," Kors said in a statement, per Vogue. "It’s exciting for me to see the open dialogue within the fashion community about the calendar—from Giorgio Armani to Dries Van Noten to Gucci to YSL to major retailers around the globe—about ways in which we can slow down the process and improve the way we work. We’ve all had time to reflect and analyze things, and I think many agree that it’s time for a new approach for a new era."
The designer is opting to schedule his Michael Kors Collection spring/summer 2021 show for sometime between mid-October and mid-November, rather than during NYFW in September. He explained that, in part, this is in order to allow customers time to purchase previously released items, which have remained on shelves due to the pandemic; it will also provide more time for the fall 2020 collection to hit stores, which has been delayed amid the coronavirus crisis.
“It is imperative that we give the consumer time to absorb the fall deliveries, which will just be arriving in September, and not confuse them with an overabundance of additional ideas, new seasons, products, and images," Kors explained. "Prior to the late 1990s, the New York spring collections were shown from late October to the beginning of November, after the Paris collections. That calendar was in place for many decades and worked quite smoothly, and particularly in this age with the speed of social media, showing the collection closer to when it will be delivered makes logical sense to me." As for the fall 2021 collection, Kors is planning to debut it around "mid-March and mid-April" of 2021.
In order to streamline Michael Kors Collection's output, Kors is also reducing the number of collections it produces, choosing to focus on fall/winter and spring/summer, and eliminate pre-fall and resort. "I think it is also important to return to the idea that September and March are key months in launching the beginning of seasonal selling for the consumer," the designer said.
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