These Latest Prime Day Fashion Deals Nail Hot Runway Looks at a Fraction of the Price

Guess what, we’re getting another Prime Day! On Oct. 11 and 12, the shopping gods are on our side and will grant us a second chance to save big on our favorite items for the Amazon Prime Early Access Sale.

For most of us, Amazon has long been top of mind when it came to scoring deals for the home and kitchen, as well as for finding steals for our favorite tech, pet needs, and the hottest toys. Not many, however, are aware of the online retailer’s deep and prolific trove of fashion finds that come to the fore, especially during the holiest of shopping events, aka Prime Day!

Carrying a mix of both in-house labels and boutique brands, these Prime Day fashion deals oftentimes take cues straight from the runways, ensuring you’re always on-trend. Not only that: Amazon’s own fashion brands, like The Drop and Daily Ritual, almost always cap off at less than $100, so you’re guaranteed great style and great value.

And because we know wading into their thousands of products can get, oh, a tad overwhelming (and this Halloween season, no one needs to be haunted by that Must-Buy That Got Away), we’re hedging our bets that these are the Prime Day fashion deals that will be on everyone’s radar so we wanted you to get first dibs.

This roundup features clothing and accessory picks that are stylish, cost-effective, and as we come into the colder months, as cozy as can be. Don’t worry: We’ll be updating these with more finds as the Amazon Prime Early Access Sale approaches, so all you need to worry about is adding all your faves to cart. Happy shopping!