Kylie Jenner's Instagram Outfit Sold Out in a Day Despite Being Untagged
Kylie Jenner may reportedly no longer be a billionaire, but her influence is still unmatched — even when she isn't trying.
On Monday, the youngest Kardashian-Jenner shared photos of herself having a better time in quarantine than any of us, wearing an orange bodycon dress amongst the mountains and great outdoors. Though Jenner did not tag the designer of the dress, people online quickly figured out that it was made by LoudBrand Studios, a U.K.-based Black-owned business.
A post shared by Kylie 🤍 (@kyliejenner) on Jul 6, 2020 at 10:57am PDT
A post shared by Kylie 🤍 (@kyliejenner) on Jul 6, 2020 at 12:28pm PDT
Shortly after Jenner's posts, the limited-edition dress sold out, with fans rallying to support the brand. LoudBrand tweeted to thank Jenner and her stylist Jill Jacobs for bringing attention to their brand, and thanked everyone who bought their clothes and followed and shared their content in recent days.
Thank you all for the purchases the reposts and follows and amazing kind words your support is really unbelievable we are working quickly to get the orders out and answer any questions you may have love you all ❤️
— LoudBrand Studios (@LoudBrndStudios) July 7, 2020
And while some people called out Jenner for not tagging the brand in her posts, others were glad to see LoudBrand thrive either way.
Seeing a Kylie Jenner wearing a U.K. black owned clothing brand made me smile this morning. I have no personal connection to Loudbrand Studios whatsoever but it’s just really great to see. Shows the importance of staying on your grind cause your time to shine is round the corner
— YT: LifeOfAls (@LifeOfAls) July 7, 2020
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Jenner also responded to the call outs writing, "why would I ever REFUSE to tag a brand and block comments. this is completely false. i think this brand is amazing and I wanted to show support and will continue to do so."
ok this is just a reach. why would i ever REFUSE to tag a brand and block comments. this is completely false. i think this brand is amazing and i wanted to show support and will continue to do so. everyone go check out @LoudBrndStudios https://t.co/r7oWRMNwoK
— Kylie Jenner (@KylieJenner) July 7, 2020
While the dress Jenner is wearing (along with the rest of their clothing) is sold out for now, LoudBrand tweeted that they'd be doing a "small restock soon," with details to come on their Instagram account.
Thank you all for the support ! We will be doing a very small restock which will be announced on our Instagram please turn on your post notifications! We are working quickly to reply to all dms thank you all again .... Jed ❤️ pic.twitter.com/OTKON4Y0kY
— LoudBrand Studios (@LoudBrndStudios) July 7, 2020
You heard them: Turn those post notifications on.
This post was updated to include Kylie Jenner's response.
