Kim Kardashian’s New Matte Collection Pays Major Homage to the ’90s
Kim Kardashian has always loved 1990s supermodels. Whether she’s wearing vintage Versace or doing her hair like Naomi, she seems to evoke them every chance she gets—and often nails it. It makes perfect sense the campaign photos for Kardashian’s new KKW Beauty Matte Smoke Collection would scream ’90s glam. Kardashian revealed the photos on her Instagram, writing: “I’m so excited to announce my new ’90s-inspired collection of all matte formulas — The Matte Smoke & Matte Cocoa Collections!!! I get a lot of my makeup inspiration from the ’90s and love how nostalgic this entire collection is.”
The campaign photos are a far cry from her usual dewy, ultra-highlighted makeup looks. (And she’s a little overly contoured in these, TBH.) But this...
