Khloe Kardashian Stars in New 'Fairytale' Commercial for Kourtney Kardashian's Wellness Brand

Khloe is saved from sleeplessness by a fairy named Kourtney.

Khloe Kardashian and Kourtney Kardashian are rewriting a classic fairytale in a new commercial for Kourtney's wellness brand, Lemme. 

Kourtney posted the new commercial on her Instagram, introducing the story in the caption: "Fairy tales do come true 🪄. I have the natural gift of sleep and don’t have to take anything to help me, but I knew that for those who need a little help like @khloekardashian, we could make the best sleep gummy at @lemme."

The commercial begins like a fairytale movie, as an old, stylized book reading "Sleeping Lemme" on it opens up to reveal Khloe, all glammed out like a true princess (with a tiara, of course), lying restlessly in a silky bed.

A deep-voiced narrator states, "Once Upon A Time, in medieval Calabasas, there lived a beautiful princess named Khloe who was cursed with a lifetime of sleeplessness."

Then, Kourtney, looking a lot like Tinkerbell, flies in carrying a bottle of the "Lemme Sleep" gummies.

The narrator continues, "Luckily, a good fairy named Kourtney brought her a magical formulation called Lemme Sleep, made with melatonin, magnesium, and calming botanicals. At long last, Khloe slept like never before, and lived happily ever after."

In the commercial, a fairy Kourtney flies away happily after gifting Khloe the gummies.

On the Lemme Instagram account's post of the commercial, it's revealed that the "calming botanicals" include chamomile, lavender and elderberry.

It looks like the commercial has already been quite successful in getting people interested in the product, as many in the comments wrote about their reactions to the ad and their anticipation for the Lemme Sleep gummies' release.

"No lie this is cute. Great marketing," one wrote.

Another said, "OH I NEED THESE! i need me a melatonin that doesn’t give me nightmares 😭."

According to the brand, the Lemme Sleep product is set to be released on Nov. 29, and you can join a waitlist to get early access.

Kourtney Kardashian, the founder of Lemme, based her company around the idea that "wellness should be delicious," making gummies with vitamins and other nutrients taste good, yet still be good for you.

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