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Jennifer Lopez's bikini selfie has inspired a self-love internet challenge among other mothers

·10 min read
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After posting a bikini selfie on Instagram on February 16th, Jennifer Lopez inspired a body-acceptance movement on social media. Two days after J.Lo posted her picture, Maria Kang, the founder of fitness community No Excuse Moms, posted her own bikini selfie on Instagram with the hashtag #jlochallenge. And so the virality began.

“This is (almost) 40!⁣ Thank you @jlo for inspiring this spontaneous pic in a white bikini this morning,” Kang captioned her photo, which also showcased her “mirror freckled with toothpaste,” plus “unpacked luggages on the ground, an iron, dog dryer and husband shaving somewhere in the background.” I.e., an actual person (not a celebrity) in their actual home (not a mansion) with their actual husband (not a famous athlete) loitering around in the background.

View this post on Instagram

Relaxed and recharged. 🤍

A post shared by Jennifer Lopez (@jlo) on Feb 16, 2020 at 10:22am PST

But the focus of Kang’s selfie was ostensibly less on her real-life environment, and more on her willingness to celebrate her real-life body for all of filtered, Face Tuned, and otherwise-edited social media to see. And she urged other women—specifically mothers—to do the same.

Women across social media took up Kang’s clarion call and posted their own bikini mirror selfies.

Like Kang, so many women used the opportunity to speak honestly about their emotional relationships with their bodies.

Most of the women taking part in the challenge are mothers, over the age of 25, not Photoshopped, and, more generally, are representing bodies that are either misrepresented or not represented at all.

View this post on Instagram

Hey everyone! This is 32, well I'll be 33 in 2 weeks but anyways this is me! I'm Shevonne aka VONNIE. I am a co-leader for No Excuse Mom Sacramento. I have a beautiful blended family two step sons 15 and 6 and two daughters 12 and 3. I run my own small business as an in-home Childcare provider and teacher to 8 toddlers between the ages 20 months and 3 years old. I took this random picture right after my 5am gym session in my kids bathroom with dirty clothes on the step stool and toothpaste stains on the mirror to show you all. I AM NOT PERFECT! I hate cleaning. Most of my meals are eaten at a kid sized table, I don't have abs, and I definitely still working on losing weight, my 3 year old has so much energy I'm exhausted by 8am, waking up at 4am sucks and some days I only drink 30 oz of water. No one is perfect. We all have hard days, we all stress, we all have busy lives! I have fallen 100 times, and got up 101. Because I AM in control! I won't let excuse stand in my way! Own your story. Create your own accountability. Don't make excuses for your inaction. If she can do it, if I can do it, if thousands of working moms who come in all shapes, sizes and ages can do it...THEN YOU CAN DO IT TOO! Post your #bathroomselfie and tag 3 friends who can bring it like #jlo @jlo #jlochallenge #noexcusemom #whatsyourexcuse #nemsacramento #noexcusemoms #nemleader #noexcusemomleader #beinspire #beyou #mariakang #noexcusemommovement #nem2020 #momsrock #mombod #motherof4 #motherswholift #mamaswholift #momswholiftheavy #momlife #busymom #beastmom #momsofsacramento @theellenshow @tyrabanks #noexcuses #sacramentomoms #fitmom #mombody #mumbod

A post shared by Vonnie (@v.renea_fit) on Feb 19, 2020 at 10:11am PST

We’re happy to see this new wave in the body-acceptance and body-positivity movement, and we hope it’ll inspire a stronger and even more inclusive movement from here on out.