Jason Wu has announced the launch of a sister label, Grey Jason Wu reports WWD.
The designer announced the news on his official Instagram page on Tuesday.
Named after Wu’s favorite color, the more affordable sister label has been in the works for the past 12 months and is set to launch in June.
The news was announced with a photo of the label’s grey clothing tags alongside the caption, “Introducing #GreyJasonWu, a new sister label I’ve created that has been under wraps for the last 12 months. Very excited to finally share it with everyone - more to come soon”.
A new Instagram page @greyjasonwu has also been created which fans can follow for updates on the collection.
Although the only images on the Instagram page at the moment are sketches of the collection, polka dots, stripes, and simple lines and shapes all appear to feature in the range.
Priced from $295 to $1,395, the collection will be available in store at select retailers and also online at the collection’s own website, greyjasonwu.com.