How To: The Left Bank Liner
VIOLET LOOK: THE LEFT BANK LINER
Makeup artist Jeffrey Baum’s interpretation of Paris’ vibrant Left Bank neighborhood includes an artfully lined eye.
Written By JESS BASSER SANDERS
Makeup By JEFFREY BAUM
Photography By HEATHER GILDROY
Hair By ASAMI MAEDA
Styled By DONATELLA MUSCO
THE ARTIST
Jeffrey Baum | @jeffreybaummakeup
THE INSPIRATION
The perfect liner of 1960s French New Wave babe Anna Karina and the bohemian spirit of Paris’ vibrant Left Bank.
WHERE TO WEAR
Front row at Vuitton, next to Alicia Vikander.
MEET THE FACE
Agnes Sokolowska | Model | @agnessokolowska
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SO FRESH AND SO CLEAN
For this eye-focused look, Baum wanted to keep skin bright, beginning with Avène’s Skin Recovery Cream and then layering on Laura Mercier’s Oil-Free Primer. Next, he applied this Chanel foundation for a “touchable quality to the skin,” before covering any spots with Laura Mercier’s Secret Camouflage and setting everything with Mercier’s loose powder.
CHANEL VITALUMIÈRE AQUA ULTRA-LIGHT SKIN PERFECTING SUNSCREEN MAKEUP BROAD SPECTRUM SPF15
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REBEL, REBEL
“I really love Agnes’ eyebrows,” says Baum. “They are striking and kind of unkempt, so I wanted to preserve that for a more rebellious look.” He traced over the outside of the brows with this long-lasting wax-gel combo using an eyebrow brush similar to Utowa’s 7OB, going a few shades lighter than the model’s actual color for added definition.
LAURA MERCIER BROW DEFINER
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WALK THE LINE
After swiping a couple of coats of Tom Ford’s Extreme Mascara on both top and bottom lashes, Baum set about creating a skinny, dramatic line all around the eye, kicking it out the outer corner. Draw carefully—Baum advises taking your time to ensure the line is defined and perfect.
HOURGLASS1.5 MM MECHANICAL GEL EYE LINER IN OBSIDIAN
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TELL ME A SECRET
Baum left the eyelids almost bare, save for a touch of Laura Mercier Secret Camouflage, which he applied with a finger. He notes, “I think it’s a nice trick for women just to leave that area empty, rather than feeling obligated to cover it up with eyeshadow.”
LAURA MERCIER SECRET CAMOUFLAGE
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PEACHES AND CREAM
To reinforce the fresh, touchable feel, Baum dabbed this peach-colored blush (he loves that it has a hint of sheen) onto the apples of the cheeks. “It settles into the skin softly, rather than looking dry,” he says, and lends a lit-from-within warmth.
BY TERRY HYALURONIC BLUSH HYDRA-VEIL PRINT FLUSH IN 1 PEACH POSH
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KISS ON THE LIPS
Baum finished the look with the help of a nude lipstick pencil. He favors this Hourglass shade because it “has enough richness to it to give the lip some definition, rather than making it disappear like some nudes would.”
HOURGLASS FEMME NUDE LIP STYLO
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ARTIST STATS
Name: Jeffrey Baum
Known for: High-concept looks with clean skin and strong brows
Where to find him: Los Angeles
Clients: Mary Kate Olsen, Nicola Peltz
Years in the Industry: 6
Instagram: @jeffreybaummakeup
Beauty Essential: Hanskin Glossy BB
Mentions in the Violet Files: Best New Year’s Day Masks, The French Bohemian Smoky Eye
Agent: Yan @ Jan Root
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