How To Become An Instagram It Girl
If, like us, you’ve watched in despair as your Instagram follower count languishes in the low-triple digits for years, this one’s for you. We were curious (and, okay, a little jealous) of those Instagram It Girls, whose every selfie cues a battery-draining slew of likes. So, we took a magnifying glass to their accounts to find out exactly what makes ‘em tick — and what keeps their millions of fans following.
Ready for the inside scoop on becoming a ‘gram master? Take notes — we’re about to decode the secret to our 10 favorite fashion girls’ Instagram mojo…
@chiaraferragni, a.k.a. The Blonde Salad blogger Chiara Ferragni
Followers: 3,019,864
Aesthetic: High-fashion nasty gal type with a healthy collection of wait list bags.
Average posts per month: 301
Selfies per month: 189
Travel pics: Almost constantly, always in First Class.
Food pics: Few people make eyes at a waffle cone like Chiara.
Hazy-skyline pics per month: 11
Pics featuring motivational slogans and/or French? Does a shoefie in front of the Eiffel Tower count?
Front-row Fashion Week pics? Yes.
Fashion-iest photo: Tie: mean-mugging in Louis Vuitton boxing gloves, or pug with Hermès box.
Notable selfie partners: Miranda Kerr, Roberto Cavalli.
Fashion quote of choice: ”Eat my shorts.They’re Prada.”
@bat_gio, a.k.a. Giovanna Battaglia
Followers: 227,939
Aesthetic: International fashion gadabout with a truly fabulous roster of dinner companions.
Average posts per month: 72
Selfies per month: 13
Travel pics per month: Nearly all.
Food pics per month: 0
Hazy-skyline pics per month: 3
Pics featuring motivational slogans and/or French? Yes.
Front-row Fashion Week pics? Yes.
Fancy fashion gift: Chanel sneakers in the back of an Uber.
Related: This Is What You Should Be Wearing When You Fly
@bat_gio
Fashion-iest photo: Leaping through Paris in a leopard trench and Rochas flats.
Notable selfie partners: Joan Smalls, Alexa Chung, Anna Dello Russo, Pharrell.
Fashion quote of choice: ”Darling, where did all your money go? I’m wearing it.”
Related: What To Buy At Topshop Right Now With $100 Or Less
@evachen212, a.k.a. Lucky Editor-in-Chief Eva Chen
Followers: 291,741
Aesthetic: Editor-in-chief-next-door with a penchant for all things kooky and furry (both living and otherwise).
Average posts per month: 132
Selfies per month: 34
Food pics: Eva gives very good (and frequent) food porn, and we’re pretty sure she #dideatthat.
Hazy-skyline pics per month: 0
Pics featuring motivational slogans and/or French? Yes.
Front-row Fashion Week pics? Yes.
@evachen212
Fashion-iest photo: Tie: this pile of shoes, or the wall of succulents.
Notable selfie partners: Karlie Kloss, croissants, Halle Berry, Hillary Clinton!
Fashion quote of choice: Why, Chanel’s “Ladies First,” bien sûr.
Related: 5 Outfits That Do Sparkly Right
@gabifresh, a.k.a. blogger Gabi Gregg
Followers: 127,570
Aesthetic: Accessible, fresh-faced babe.
Average posts per month: 35
Selfies per month: 17
Food pics: Two, and we want to be her friend based on the room-service Buffalo wings alone.
Hazy skyline pics per month: 1
Pics featuring motivational slogans and/or French? No.
Front-row Fashion Week pics? Yes.
@gabifresh
Fashion-iest photo: Jumping on a hotel-room bed in a lace matching set.
Notable selfie partners:Isabel Toledo, June Ambrose.
Fashion quote of choice: Does Gabi’s “Cake By The Pound“ sweatshirt count?
Related: 52 Gorgeous Coats For Every Budget
@susiebubble, a.k.a. Susie Lau
Followers: 180,945
Aesthetic: The unpretentious queen of kook lets you tag along on her market appointments and actually gets it when the designer’s show notes mention Derrida.
Average posts per month: 118
Selfies per month: 8 — Funny faces or V-signs only, please.
Food pics: Mostly just printed on shoes.
Pics featuring motivational slogans and/or French: 0
Hazy skyline pics per month: None, but the sky in this Prada pic looks pretty ominous.
Front-row Fashion Week pics? Yes.
@susiebubble
Fashion-iest photo: This rare moody-Susie shot (featuring editor-draped coat and all), this blurry hip shot of Karl Lagerfeld, Frank Gehry, and what appears to be an Olsen.
Fashion quote of choice:"The fashion industry is about creativity first and foremost, and hopefully commerce second.”
To see the rest of the Instagram-savvy chicks, head over to Refinery29!
