HBO and HBO Max Reach 44.2M Subscribers | THR News

Following the day-and-date release of 'Godzilla vs. Kong,' WarnerMedia’s HBO and HBO Max streaming service ended March with 44.2 million domestic subscribers. That's up from 41.5 million total HBO Max and HBO domestic subscribers as of the end of 2020.

Video Transcript

- And this child, she's the only one he'll communicate with.

- I know that they had a bond.

TIFFANY TAYLOR: Following the day-and-date release of "Godzilla vs. Kong," WarnerMedia's HBO and HBO Max streaming service ended March with 44.2 million domestic subscribers. That's up from 41.5 million total HBO and HBO Max domestic subscribers as of the end of 2020. WarnerMedia parent AT&T did not break out the specific number of subscribers for just its HBO Max streaming platform, as it no longer reports activations and instead indicates combined HBO Max and HBO subscriber figures.

AT&T CEO John Stankey disclosed the latest figures in its first quarter earnings report Thursday. On the analyst's call, Stankey cited Warner Media's success with its day-and-date theatrical strategy and a bolstered content slate including films like "Dune," coming out of the pandemic. He pointed to "Godzilla vs. Kong" topping the domestic box office and driving new subscriptions to HBO Max as Warner Brothers Studio's groundbreaking day-and-date strategy brings momentum to the streaming platform.

At the end of 2020, the company announced that it would make all of its films, including "Wonder Woman 1984" and "Judas and the Black Messiah," available on HBO Max for the first 30 days that they were also available in theaters. Consumer interest in HBO Max started picking up heading into the final months of 2020 when the service featured a lineup that included the HBO limited series "The Undoing" and the buzzy original series "The Flight Attendant." For more on this story, go to THR.com. For "The Hollywood Reporter News," I'm Tiffany Taylor.