Whether you are trying a pastel pink hue or ready to make a drastic haircut, switching up your hair can be more than just a physical change: It can be the ultimate confidence booster. And one woman who asked for a raise at work after updating her own hair color is living proof.
Popular hair care brand Clairol partnered with 100 women of all different backgrounds as part of its Color of Confidence campaign — no models included! Clairol shot a short film that documents personal transformation experiences while using the brand’s updated Nice ‘N Easy hair color formula.
Some of the most surprising responses included, “I haven’t felt confident in years,” “I feel invisible,” and, “As I get older I feel unwanted.” But there was one woman in particular, Andrea Marino, whose feedback really stood out. Midway through the film, she says, “After coloring my hair, I felt so good that it really just boosted my confidence. I got bold enough to ask for a raise, and they said yes.”
Elaborating more on her recent win at work, Marino told Yahoo Lifestyle: “I was a little tentative about it, and it had been over a year that I had been thinking about it, and I finally said to myself, ‘I’m not going to do it, I don’t have enough courage,’ but after I colored my hair, I had so much courage that I went in and asked for it, and they said yes! After coloring my hair, I felt empowered. I felt like I looked good, which made me feel good. I just became courageous.”
According to CNN Money, “Female workers, on average, earn around 80 cents for every dollar a man makes.” Could this mean that overall appearance plays a major role when it comes to who gets raises at work and who doesn’t? More specifically, does a woman’s hair factor into whether or not she succeeds in her career? Most would agree that it shouldn’t, but reality and stagnant statistics confirm there is a serious underlying issue.
Outside of Clairol’s campaign, other women have spoken up about how changing their hair has in turn made a positive impact on their life. Yahoo Lifestyle reported on Valentina Solarte, a 20-year-old New Jersey native, who cut off her long, curly hair for a short bob that gave her the confidence to leave her toxic relationship. Reality TV star and singer Tamar Braxton recently shaved her head in the midst of a very public divorce and admits she is “finally free.”
Greer, another woman featured in Clairol’s Color in Confidence ad, perfectly explains how hair, aka your crown, impacts your attitude. She says, “If your crown is tight, everything else is tight. You walk through the door and know, this is going well today. Everything is working well today.”
Read more from Yahoo Lifestyle:
- The haircut that gave one woman the confidence to leave her toxic relationship
- Jennifer Lawrence’s hair has a glaring mistake in ‘Red Sparrow’ — and only female reviewers are noticing it
- Amber Rose’s son, 4, isn’t the only kid dyeing his hair — but is it safe?