$1,400 to spare? Gucci says grass-stained overalls 'blur the line between vintage and contemporary'
Grass-stained denim — but make it fashion.
That seems to be the motto at Gucci, the luxury Italian fashion house, which is now selling overalls designed to appear grass-stained for $1,400.
According to Gucci's website, the overalls channel the "grunge vibe" of the fashion house's Fall Winter 2020 Men's collection and are made from organic cotton.
The website also notes that the overalls are "specifically treated for a stained-like, distressed effect" and that all cotton left over from making them is "upcycled" into new material, as part of the “Gucci Up” program.
"Gucci explores new takes on the cult fabric, reinterpreting it with different designs and washing techniques that blur the line between vintage and contemporary," reads the overalls' description online.
The overalls are made in Italy and produced through processes that "respect biodiversity" and don't involve harmful chemicals, the website adds.
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USA TODAY has reached out to representatives for Gucci for comment and further details.
This isn't the first time Gucci has sold items that appear well-worn for a high price.
Last year, the fashion house released a pair 1970s-style sneakers that looked, well, pretty dirty. The shoes, called Screener sneakers, cost $870 online and were "treated for an allover distressed effect," according to Gucci's website.
"These shoes undergo a dedicated aging process which makes each product unique and the final color may vary from the photo," the website added.
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This article originally appeared on USA TODAY: 'Vintage and contemporary': Gucci's grass-stained overalls cost $1,400
