We Got an Exclusive Tour Through Chip and Jo's Magnolia Market

Photo credit: Buff Strickland
Photo credit: Buff Strickland

From House Beautiful

Photo credit: Buff Strickland
Photo credit: Buff Strickland

Mecca for modern farmhouse lovers, Magnolia Market might be a couple of hours from any major airport, but it is regularly mobbed with tourists scooping up rustic ceramics, candles, and a stem or two from the best selection of faux seasonal greenery anywhere. Not long ago, the store was just a couple of old silos in sleepy downtown Waco.

Photo credit: Buff Strickland
Photo credit: Buff Strickland

“I stood there in awe and imagined what that property could be," recalls Joanna Gaines, who bought it with her husband, Chip, in 2014, during the heyday of Fixer Upper, when it was clear their original shop wouldn’t fit the fans flooding into town. "I envisioned kids playing on a grassy lawn, and people eating at food trucks, shopping in the market, and strolling in a large garden,”

They made that vision a reality. “It’s a place where people can get filled up,” Gaines says, “and leave feeling inspired to pursue a life and home they love.”

Photo credit: Buff Strickland
Photo credit: Buff Strickland

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