Extreme Kaleidoscopic Hair Is Sweeping London Fashion Week

Extreme Kaleidoscopic Hair Is Sweeping London Fashion Week

Matty Bovan
Matty Bovan
Photographed by Corey Tenold
Matty Bovan
Matty Bovan
Photographed by Corey Tenold
Matty Bovan
Matty Bovan
Photo: Getty Images
Ashley Williams
Ashley Williams
Photo: Getty Images
Ashley Williams
Ashley Williams
Photo: Getty Images
Nicopanda
Nicopanda
Photo: Getty Images
Nicopanda
Nicopanda
Photo: Getty Images
Nicopanda
Nicopanda
Photo: Getty Images

Is rainbow hair the season’s rebel yell, or a straight-up party anthem? Earlier this weekend at the kick off to London Fashion Week, Matty Bovan’s candy dye jobs and graffiti buzz cuts were a nod to the city’s punk roots, while the multi-hued hair popping up across the city’s latest presentations—especially amongst its young rising talent—appears to be pulled straight from the club or dance floor.

Velour bodysuits mingled with sequin dresses that hung like oversize basketball jerseys at Nicopanda’s Y2K raver-themed show, where hairstylist Jon Reyman topped off models' runway looks with waist-grazing electric blue lengths, pink glitter paint jobs, and a full-spectrum army of metallic tinsel wigs that stomped down the runway to an aptly matched “Where’s Your Head At” mash-up.

On Ashley Williams’s catwalk, tangled rose-tinted updos, acid yellow bobs, and floating red ponytail-mohawk hybrids imbued her collection with the attitude of a 90s slacker prom squad (or a collection of angsty troll dolls.

“My inspiration actually came from mid-noughties mosher culture,” says London-based hairstylist James Oxley, who’s worked with London-based heavyweights like Gareth Pugh and Tom Ford, of the two-toned dye jobs he perfected for Micol Ragni’s presentation yesterday. When dreaming up a look for the designer, who is best known for off-kilter ensembles beloved by musicians like Björk and Erykah Badu, subversively garish was Oxley’s end game. “I wanted to create an uncomfortable disconnection with colour,” he said of the “bright, almost obnoxious” palette of lemon, mulberry, and fluoro green shades he mixed up with Bleach London’s line of dyes. “Rainbow hair is having a huge crescendo [here]—subculture styles are being revived,” he notes. And according to his insider intel, the prismatic movement will continue—stay tuned for a dose of “neon pink fringe” before week’s end.


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