We don’t know exactly why, but whether it’s a sticker book or a kid-size play ice cream cart, Melissa & Doug’s superpower as a company seems to be making toys that kids are obsessed with. It might be because the couple (yep, they’re actually named Melissa and Doug) are parents to not two, not four but six children, which means that they have had access to product testers in every age group. (In a future story, we’ll be hitting them up for time-management tips.) Of course, quality this high doesn’t come cheap, so we’ve rounded up the latest markdowns on splurgy items.
Speaking of the beloved Melissa & Doug grocery store, this market is normally a cool $200.
To bring imaginative play to delicious new levels, the set, aimed at kids three and up, comes with a hand-cranked conveyor belt, bagging area, card swipe machine, beeping scanner and cash drawer.
Musical toys are integral to child development, and this band in a box set is normally $50.
Yes, this set is loud. It’s meant to be, as kids explore their musical side with 17 instruments, including a recorder, kazoo, harmonica, jingle stick, xylophone, and castanets.
Melissa & Doug's costumes are incredibly detailed and well-made, and now, you get this firefighter ensemble for less than $30.
Hey, it’s almost Halloween, so score this firefighter set, which includes a jacket, helmet, badge, fire extinguisher, bullhorn, and reusable name tag.
Normally $80, you can score this arts-and-crafts essential for about $18 off the regular price.
This good-looking easel supports whatever medium your kids are feeling on a given day. There’s a dry-erase board, chalkboard, paper-roll holder with a child-safe paper cutter. It also comes with plastic trays for paint and clips to keep the current masterpiece securely attached.
If you've got space to squirrel it away, snap up this incredible doll domicile before the holidays: It's normally $150.
The open-side design means every kid who’s playing gets access, which helps cut down on squabbling. The six-room house comes with 15 pieces of furniture, and also has an elevator and a garage.
This gorgeous workbench, made of solid wood, is regularly $100.
The workbench comes with a functioning vise, tool rack, wooden tool set and hardware. There’s also a manual that parents can use to help their kids build different things (the projects have an Erector-set vibe). It can also double as a desk or art table, giving you more bang for your buck.
Every kid loves a great play kitchen, and this stellar one is normally $200.
The kitchen has a large oven, realistic-looking burners and a two-shelf refrigerator, along with a (pretend!) drink dispenser and milkshake mixer. On the restaurant side, kids will find a booth and a jukebox with a coin slot (drop the included coin in, and it shows up in the kitchen—rinse and repeat). Other fun details include a spinning cake plate and pass-through window, but note that food items and other accessories must be bought separately.
Of course the brand makes play mats, and of course they're great. And this one is normally $25.
This baby play mat is fully portable, has a non-skid backing, and comes with nine soft safari animals.
Every product on Fatherly is independently selected by our editors, writers, and experts. If you click a link on our site and buy something, we may earn an affiliate commission.
- You Have Exactly One Day To Snag This Insane Unicorn Ride-On Toy
- New Fingerling Toy Is an Unholy Combo of a Lemur and a Unicorn
- The New Bugaboo Stroller Weighs Less Than a Kitchenaid Mixer
- Why Parenting Advice and Child Rearing Tips Can't Be Trusted