Digital Gift Cards Are The MVPs (Most Valuable Presents) Of 2020

Alexandra Polk
·3 min read

Anyone who bought anything on the internet within the past eight months has probably come across this general disclaimer: Shipping times may be delayed because of heavy order volume and COVID-19. It’s understandable — delivering packages is terrible during the holidays in general, so sprinkle in a pandemic and Trump going to war with the USPS and you get, for lack of a better word, a shitshow. So, for those of us who do not subscribe to the early-bird lifestyle, digital gift cards are our Most Valuable Presents of 2020.

In this shipping-challenged year, any notion of a gift card being a “lazy” present is banished, abolished, and out the window. Gifting someone a digital shopping spree to their favorite retailer cuts out the overworked middle man and is a surefire way to let a loved one know that you appreciate their existence (remotely). Ahead, we corralled a colorful list of gift cards, subscription boxes, and other instantaneous buys — anything that will help you say, “I love you”/“I miss you” via email.

At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. All product details reflect the price and availability at the time of publication. If you buy something we link to on our site, Refinery29 may earn commission.

<h2>Fashion</h2><br>Let them decide what socks look best on their feet or which sweater truly makes a fashion statement with some funds toward their favorite clothing store. The options are endless — leggings, sneakers, sweatsuits, cashmere, pajama sets, etc. — and this holiday the choice is theirs.<br><br><em>Shop</em> <strong><em><a href="http://adidas.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Adidas" class="link rapid-noclick-resp">Adidas</a></em></strong><br><br><strong>Adidas</strong> Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2Kx5HGw" rel="nofollow noopener" target="_blank" data-ylk="slk:Adidas" class="link rapid-noclick-resp">Adidas</a>

Fashion


Let them decide what socks look best on their feet or which sweater truly makes a fashion statement with some funds toward their favorite clothing store. The options are endless — leggings, sneakers, sweatsuits, cashmere, pajama sets, etc. — and this holiday the choice is theirs.

Shop Adidas

Adidas Gift Card, $, available at Adidas
<h2>Madewell</h2><br><em>Shop</em> <strong><em><a href="http://madewell.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Madewell" class="link rapid-noclick-resp">Madewell</a></em></strong><br><br><strong>Madewell</strong> E-Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F34lRWl4" rel="nofollow noopener" target="_blank" data-ylk="slk:Madewell" class="link rapid-noclick-resp">Madewell</a>

Madewell


Shop Madewell

Madewell E-Gift Card, $, available at Madewell
<h2>Summersalt</h2><br><em>Shop</em> <strong><em><a href="http://summersalt.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Summersalt" class="link rapid-noclick-resp">Summersalt</a></em></strong><br><br><strong>Summersalt</strong> The Digital Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2WnqcbC" rel="nofollow noopener" target="_blank" data-ylk="slk:Summersalt" class="link rapid-noclick-resp">Summersalt</a>

Summersalt


Shop Summersalt

Summersalt The Digital Gift Card, $, available at Summersalt
<h2>Puma</h2><br><em>Shop</em> <strong><em><a href="http://puma.com" rel="nofollow noopener" target="_blank" data-ylk="slk:PUMA" class="link rapid-noclick-resp">PUMA</a></em></strong><br><br><strong>PUMA</strong> Digital Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2IZbdS6" rel="nofollow noopener" target="_blank" data-ylk="slk:PUMA" class="link rapid-noclick-resp">PUMA</a>

Puma


Shop PUMA

PUMA Digital Gift Card, $, available at PUMA
<h2>Alo Yoga</h2><br><em>Shop</em> <strong><em><a href="http://aloyoga.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Alo Yoga" class="link rapid-noclick-resp">Alo Yoga</a></em></strong><br><br><strong>Alo Yoga</strong> Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2IXOMwA" rel="nofollow noopener" target="_blank" data-ylk="slk:Alo Yoga" class="link rapid-noclick-resp">Alo Yoga</a>

Alo Yoga


Shop Alo Yoga

Alo Yoga Gift Card, $, available at Alo Yoga
<h2>Outdoor Voices</h2><br><em>Shop</em> <strong><em><a href="http://outdoorvoices.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Outdoor Voices" class="link rapid-noclick-resp">Outdoor Voices</a></em></strong><br><br><strong>Outdoor Voices</strong> Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2WjVTlQ" rel="nofollow noopener" target="_blank" data-ylk="slk:Outdoor Voices" class="link rapid-noclick-resp">Outdoor Voices</a>

Outdoor Voices


Shop Outdoor Voices

Outdoor Voices Gift Card, $, available at Outdoor Voices
<h2>Lunya</h2><br><em>Shop</em> <strong><em><a href="http://lunya.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Lunya" class="link rapid-noclick-resp">Lunya</a></em></strong><br><br><strong>Lunya</strong> Digital Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F34lLwCz" rel="nofollow noopener" target="_blank" data-ylk="slk:Lunya" class="link rapid-noclick-resp">Lunya</a>

Lunya


Shop Lunya

Lunya Digital Gift Card, $, available at Lunya
<h2>Home & Entertainment</h2> <br>2020 was the year of making our houses feel like a home, and now we’re hooked on decor, subscription boxes, and anything that will distract us from the chaos taking place outside. Guide your loved ones to the best marketplaces for cozy sheets, cooking classes with Gordon Ramsay, low-maintenance houseplants, and more with a gift card to any of these top-notch indoor stores.<br><br><em>Shop</em> <strong><em><a href="http://brooklinen.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Brooklinen" class="link rapid-noclick-resp">Brooklinen</a></em></strong><br><br><br><br><strong>Brooklinen</strong> Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F3auuIxl" rel="nofollow noopener" target="_blank" data-ylk="slk:Brooklinen" class="link rapid-noclick-resp">Brooklinen</a>

Home & Entertainment


2020 was the year of making our houses feel like a home, and now we’re hooked on decor, subscription boxes, and anything that will distract us from the chaos taking place outside. Guide your loved ones to the best marketplaces for cozy sheets, cooking classes with Gordon Ramsay, low-maintenance houseplants, and more with a gift card to any of these top-notch indoor stores.

Shop Brooklinen



Brooklinen Gift Card, $, available at Brooklinen
<h2>Buffy</h2><br><em>Shop</em> <strong><em><a href="http://buffy.co" rel="nofollow noopener" target="_blank" data-ylk="slk:Buffy" class="link rapid-noclick-resp">Buffy</a></em></strong><br><br><strong>Buffy</strong> Comfy Digital Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F3nrfZqu" rel="nofollow noopener" target="_blank" data-ylk="slk:Buffy" class="link rapid-noclick-resp">Buffy</a>

Buffy


Shop Buffy

Buffy Comfy Digital Gift Card, $, available at Buffy
<h2>Parachute</h2><br><em>Shop</em> <strong><em><a href="http://parachutehome.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Parachute" class="link rapid-noclick-resp">Parachute</a></em></strong><br><br><strong>Parachute</strong> Digital Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2K0ZKC7" rel="nofollow noopener" target="_blank" data-ylk="slk:Parachute" class="link rapid-noclick-resp">Parachute</a>

Parachute


Shop Parachute

Parachute Digital Gift Card, $, available at Parachute
<h2>Freshly</h2><br><em>Shop</em> <strong><em><a href="http://freshly.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Freshly" class="link rapid-noclick-resp">Freshly</a></em></strong><br><br><strong>Freshly</strong> Give Freshly, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2Lxb49d" rel="nofollow noopener" target="_blank" data-ylk="slk:Freshly" class="link rapid-noclick-resp">Freshly</a>

Freshly


Shop Freshly

Freshly Give Freshly, $, available at Freshly
<h2>Winc Subscription</h2><br><em>Shop</em> <strong><em><a href="http://winc.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Winc" class="link rapid-noclick-resp">Winc</a></em></strong><br><br><strong>Winc</strong> 1-Month Subscription, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F3nu2JBe" rel="nofollow noopener" target="_blank" data-ylk="slk:Winc" class="link rapid-noclick-resp">Winc</a>

Winc Subscription


Shop Winc

Winc 1-Month Subscription, $, available at Winc
<h2>Uncommon Goods</h2><br><em>Shop</em> <strong><em><a href="http://uncommongoods.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Uncommon Goods" class="link rapid-noclick-resp">Uncommon Goods</a></em></strong><br><br><strong>Uncommon Goods</strong> Gift Certificate, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F3p2vSUr" rel="nofollow noopener" target="_blank" data-ylk="slk:Uncommon Goods" class="link rapid-noclick-resp">Uncommon Goods</a>

Uncommon Goods


Shop Uncommon Goods

Uncommon Goods Gift Certificate, $, available at Uncommon Goods
<h2>Away</h2><br><em>Shop</em> <strong><em><a href="http://awaytravel.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Away" class="link rapid-noclick-resp">Away</a></em></strong><br><br><strong>Away</strong> Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F3auttyb" rel="nofollow noopener" target="_blank" data-ylk="slk:Away" class="link rapid-noclick-resp">Away</a>

Away


Shop Away

Away Gift Card, $, available at Away
<h2>Masterclass</h2><br><em>Shop</em> <strong><em><a href="http://masterclass.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Masterclass" class="link rapid-noclick-resp">Masterclass</a></em></strong><br><br><strong>Masterclass</strong> Masterclass Annual Membership, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2IUcD02" rel="nofollow noopener" target="_blank" data-ylk="slk:MasterClass" class="link rapid-noclick-resp">MasterClass</a>

Masterclass


Shop Masterclass

Masterclass Masterclass Annual Membership, $, available at MasterClass
<h2>The Sill</h2><br><em>Shop</em> <strong><em><a href="http://thesill.com" rel="nofollow noopener" target="_blank" data-ylk="slk:The Sill" class="link rapid-noclick-resp">The Sill</a></em></strong><br><br><strong>The Sill</strong> Digital Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F3nwvVYE" rel="nofollow noopener" target="_blank" data-ylk="slk:The Sill" class="link rapid-noclick-resp">The Sill</a>

The Sill


Shop The Sill

The Sill Digital Gift Card, $, available at The Sill
<h2>Sexual Wellness</h2><br>Picking a sex toy for a friend is difficult, letting them choose for themselves is not. Dame and Babeland offer virtual gift cards that can brighten up anyone’s inbox and save you the embarrassment of buying your best friend a vibrator in their least favorite color. <br><br><em>Shop</em> <strong><em><a href="http://babeland.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Babeland" class="link rapid-noclick-resp">Babeland</a></em></strong><br><br><br><strong>Babeland</strong> Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F3nl0sbD" rel="nofollow noopener" target="_blank" data-ylk="slk:Babeland" class="link rapid-noclick-resp">Babeland</a>

Sexual Wellness


Picking a sex toy for a friend is difficult, letting them choose for themselves is not. Dame and Babeland offer virtual gift cards that can brighten up anyone’s inbox and save you the embarrassment of buying your best friend a vibrator in their least favorite color.

Shop Babeland


Babeland Gift Card, $, available at Babeland
<h2>Dame</h2><br><em>Shop</em> <strong><em><a href="http://dameproducts.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Dame" class="link rapid-noclick-resp">Dame</a></em></strong><br><br><strong>Dame Products</strong> Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2K2wHOB" rel="nofollow noopener" target="_blank" data-ylk="slk:Dame Products" class="link rapid-noclick-resp">Dame Products</a>

Dame


Shop Dame

Dame Products Gift Card, $, available at Dame Products
<h2>Beauty</h2><br>Skincare gift sets and eyeshadow palettes are great gifts to give when you know your loved one’s tastes to a T. However, if you’re a little uneasy about which Naked Palette best complements their eye color, or which Fenty gloss shines the brightest on their lips, it’s best to let them decide. <br><br><em>Shop</em> <strong><em><a href="http://sephora.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Sephora" class="link rapid-noclick-resp">Sephora</a></em></strong><br><br><br><strong>Sephora</strong> Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F3nwtK7q" rel="nofollow noopener" target="_blank" data-ylk="slk:Sephora" class="link rapid-noclick-resp">Sephora</a>

Beauty


Skincare gift sets and eyeshadow palettes are great gifts to give when you know your loved one’s tastes to a T. However, if you’re a little uneasy about which Naked Palette best complements their eye color, or which Fenty gloss shines the brightest on their lips, it’s best to let them decide.

Shop Sephora


Sephora Gift Card, $, available at Sephora
<h2>Ulta</h2><br><em>Shop</em> <strong><em><a href="http://ulta.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Ulta" class="link rapid-noclick-resp">Ulta</a></em></strong><br><br><strong>Ulta</strong> Gift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F3nwvVYE" rel="nofollow noopener" target="_blank" data-ylk="slk:Ulta" class="link rapid-noclick-resp">Ulta</a>

Ulta


Shop Ulta

Ulta Gift Card, $, available at Ulta
<h2>Dermstore</h2><br><em>Shop</em> <strong><em><a href="http://dermstore.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Dermstore" class="link rapid-noclick-resp">Dermstore</a></em></strong><br><br><strong>Dermstore</strong> Personalized eGift Card, $, available at <a href="https://go.skimresources.com/?id=30283X879131&url=https%3A%2F%2Ffave.co%2F2WkNS03" rel="nofollow noopener" target="_blank" data-ylk="slk:DermStore" class="link rapid-noclick-resp">DermStore</a>

Dermstore


Shop Dermstore

Dermstore Personalized eGift Card, $, available at DermStore

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