Amazon who? Walmart's got a 43-inch TV for $175, a queen mattress for just $250 and so much more on sale

Fall is officially upon us and that means the holiday shopping season has begun. Yes, really. Between uncertainty due to shipping delays and inflation, it pays to start early. Plus, Walmart has unveiled some unbeatable deals this week as part of their "Rollbacks and More" event, so it's worth making a dent in your holiday gift list with a pumpkin spice latte in hand.

We've teamed up with Walmart for their Deals for Days campaign and we will be bringing you the best of the best until the end of November. So by the time December rolls around, you'll be reveling in the fact that you can focus on the fun and festivities of the season instead of navigating the crowds at the mall. But don't wait — the deals below only last until October 13!

1. Score a 43-inch TV for just $178.

Walmart

Hisense 43" Class 4K XClass Smart TV

$178$295Save $117

A happy customer calls this 43-inch smart TV "full-featured, but reasonably priced." With lightning-fast load times, an easy-to-navigate interface and high quality picture and sound, the $178 price point can't be beat. The five-star shopper adds, "Amazed how light this TV is which made the install really easy. Love how handy the app access is and the remote is really comfortable. Best surprise -- the voice search! I can find stuff quickly without remembering what app it's on. Nice! Picture and sound are great too." And another chimes in: "One particularly cool feature: the OS searches across apps and lets you save it to a favorites list, no matter what app you're using. So you don't have to jump back and forth between favorites lists."

$178 at Walmart

2. Sleep tight knowing you've saved a bundle on this mattress.

Walmart

10” Memory Foam Mattress

$250$399Save $149

There are a few things you should be prepared to spend a pretty penny on: your phone, computer and mattress. You use these things every day and getting a good night's sleep can set you up for success in all other aspects of life. That's why this mattress by Zinus is such a good investment. Typically priced at $399 for a queen, the Spa Sensations model offers 10 inches of memory foam now at just $250. But here's the best part: You can get this mattress in your exact specifications by choosing between the firm, medium or plush configurations. One sound sleeper (and repeat customer) said it eliminated aches and pains: "My husband and I suffer from joint pain due to arthritis and these mattresses are a blessing, we wake up with less achy joints, our backs don't hurt as bad, our knees, hips, and shoulders...to me its like laying on a cloud. "

$250 at Walmart

3. Work away muscle tension for over half off the regular price.

Walmart

Homedics Shiatsu Massage Cushion + Heat, Deep Kneading Massager

$40$90Save $50

Turn any seat into the ultimate massage chair with this heated massager. With three zones and an optional heat setting, you can target the spot(s) that are giving you the most trouble after (or during!) a grueling day. The heating element not only helps with the soothing experience of this chair, but it also helps relax your muscles as the kneading motions work away pain. One satisfied shopper shares, "I had been using one of these at my chiropractor's office before an adjustment and saw how good it was to loosen my tight muscles so he could adjust me. My husband got me this one for our anniversary and I LOVE it! Told several friends with back problems about it also.Seems sturdy and gives a thorough massage for me, as I hold stress in my back."

$40 at Walmart

4. Make baggage claim a breeze and save 80 bucks.

Walmart

Hardside Luggage Fibertech 3 Piece Set

$169$249Save $80

Whether you travel for business every week or plan to take a rare trip this winter with family, chances are you could use some upgraded luggage. This three-piece set by iFly comes in 14 bright and beautiful colors that will make spotting your belongings at baggage claim a breeze. Each of the three roller bags is a different size and all three nest together for simple storage. Inside, you'll find fully-lined zippered enclosures and straps to keep your clothing and accessories safe and organized while in transit. Mix and match to create colorful sets or gift them to the traveler in your life. At just $169 on sale (which comes out to just over $50 per piece), people won't believe where you bought it. Take it from this reviewer: "I really like this set. I took to Mexico with me two months ago...People asked where I got it, and were shocked when I said Walmart." While there are 11 colors to choose from, they are selling out fast, so get yours while you still can!

$169 at Walmart

5. Get a beloved air fryer for under $20.

Walmart

1.9QT Air Fryer

$19$40Save $21

"Wish I could add pictures of my crispy golden brown fries I made with this product, but I've finished eating them already." Well, that's certainly a ringing endorsement for this small-scale air fryer! Crisp potatoes to the perfect golden brown treat or cook up chicken in a jiffy like this customer: "We use this all the time! I made a space for it in the cabinet but we use it so much it just sits out on the counter now. We use it for chicken a lot because it comes out so juicy." Perfect for one to two people, this under $20 air fryer is just right for the person who doesn't have much counter space to spare, but still wants a reliable machine. Plus, many five-star shoppers rave about how convenient it is and that it is incredibly easy to clean.

$19 at Walmart

Looking for even more Walmart Rollback deals?