Colourpop Is Giving Away Free Mascara Right Now

Aside from its highly pigmented formulas and creative collaborations, Colourpop fans really love the brand because it's just so dang cheap. You'll rarely find an item over $25, and most products run from about $6 to $15. That's why it's extra surprising when Colourpop decides to give away something for free...but that's exactly what they're doing this April.

As PopSugar points out, the brand is running a special: Buy $50 worth of products from colourpop.com, and get a free full-size tube of BFF Mascara.

Under normal circumstances, we wouldn't encourage you to drop $50 just for a freebie. But since we're talking about Colourpop, 50 big ones will get you an entirely new makeup bag. Fill your cart with a four-piece Cruella de Vil-inspired collection, add in a shade or two of a matte liquid lipstick, and there's still room left over for a jelly shadow.

BFF Mascara — the brand's first-ever mascara — dropped earlier this year and sells separately on the site for $8. Your gift with purchase is the classic black, but it also comes in Left On Red (a bright crimson), Kiss N' Teal (aqua teal), Pink Inc. (hot pink), Blue Ya Mind (cobalt blue), Golden Boy (soft, daffodil yellow), and Purple Prose (a medium lavender). Consider this a $50 investment in a mascara formula.

<cite class="credit">courtesy of brands</cite>
courtesy of brands

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