Chimamanda Ngozi Adichie Is the New Face of Boots No7 Beauty

Yahoo Life
The novelist is the new face of the line. (Photo: Getty Images)
The novelist is the new face of the line. (Photo: Getty Images)

If you’ve never read Chimamanda Ngozi Adichie’s books before, chances are you heard her as a sound bite on Beyoncé’s ‘***Flawless.’ As well as a brilliant novelist, the Nigerian writer is also known for her thought-provoking lectures on culture and feminism.

But now Adichie is pursuing something news: She’s been named the new face of Boots No7 beauty.

Boots officially announced the move on Tuesday, and we’re totally onboard. Because the acclaimed writer has long been an out-and-proud beauty and makeup lover.

Photo: Getty
Photo: Getty

“I love makeup and its wonderful possibilities for temporary transformation. And I also love my face after I wash it all off,” she said in a statement.

“There is something exquisitely enjoyable about seeing yourself with a self-made new look. And for me that look is deeply personal. It isn’t about what is in fashion or what the rules are supposed to be. It’s about what I like.

“What makes me want to smile when I look in the mirror. What makes me feel slightly better on a dull day. What makes me comfortable.”

According to Vogue, the campaign will launch on TV, online, in print, and in outdoor media on October 21.

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