The Brand-New, Stylish FitBit Luxe Is $50 Off on Amazon for Black Friday

·2 min read
Photo credit: courtesy
Photo credit: courtesy


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Now that it’s *officially* time to start thinking about crossing your loved ones off your holiday shopping list (or to start making said list), it’s likely you have a few health- and wellness-focused people on your list who can be hard to shop for. I mean, you know they already have all the cute leggings, and maybe some home gym equipment is a little out of your price range.

You can’t go wrong with getting the fitness lover(s) in your life some tech to help track and enhance their workouts, and this year, it’s all about the latest fitness tracker to hit the scene—the Fitbit Luxe ($100, Amazon). Better yet? The brand-new watch, which has already garnered thousands of 5-star reviews, is on sale for $50 off—that’s more than 30% off!

Now, it’s not called the Luxe for no reason. The über-slim design basically makes this look like jewelry. One option even comes with a gold chain band designed by jewelry brand Gorjana, making it the best gift for the person who’s more into walking or slow-paced yoga rather than HIIT or marathon training. And beyond the standard step-tracking features, the FitBit Luxe allows you to set heart rate and sleep goals too. It’ll even monitor your breathing patterns and lightly vibrate when you need a reminder to take slower breaths—who doesn’t need that this holiday season?

Plus, the tracker is totally water-resistant, so you don’t have to worry about the swimmer in your life destroying this on their next workout. But if they’re more of a land dweller, this even features GPS tracking—perfect for everything from tracking distance runs to looking up directions without having to take out your phone.

Because this fitness tracker is so stylish, it’s basically a no-brainer for anyone in your life, whether they’re training for a triathlon, really into meditation, or just competitive with you on their daily step count. The fact that it’s on sale for Black Friday today is just a super-happy bonus, so it’s the perfect time to grab one for yourself and your gym buddy.

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