Black-Tie Basketball Shoes? Vogue Gives Another Jordan Brand Sneaker Its Stamp of Approval

Lilah Ramzi
Updated

The most powerful four letters in our offices? AWOK. (Pronunciation: aay-wok. Definition: Anna Wintour’s felt-tipped scribble denoting her OK for a story. Antonym: the dreaded “See me.”) It makes perfect sense, then, that when Nike’s Jordan Brand asked Vogue to collaborate on a line of Air Jordans (four different styles will be rolling out through the summer and fall), our Editor in Chief gave the project her trademark sign-off—though this one is slightly more permanent than ink. With tweedy, metallic-flecked outers and glossy patent leather–like heel tabs, the sneakers travel just as well across the basketball floor as they do a red carpet. Kick up your feet, and there you’ll find it printed on the soles: Vogue’s stamp of approval.

<cite class="credit">Photo: Courtesy of Air Jordan</cite>
Photo: Courtesy of Air Jordan

As a special gift to our readers, on September 1, Vogue’s September issue will unlock exclusive, early access to the AJIII AWOKs via SNKRS, Nike’s shoppable mobile platform. Between 11am and 9:00 pm EST, launch the SNKRS app, scroll to the AJ3 AWOK feature, and tap in to snag a pair of your own. But work quickly—quantities are limited.

The Air Jordan 3 SE AWOK, in red tweed and glittering black, will be available for purchase from September 7 at Hirshleifers, Kith, Nordstrom x Nike, and North America Jumpman Doors.

The Nike Air Jordan 3 SE AWOK sneakers in black and red colorways
The Nike Air Jordan 3 SE AWOK sneakers in black and red colorways
Photo: Courtesy of Nike

In this story:
Fashion Editor: Jorden Bickham.
Hair: Tomo Jidai; Makeup: Susie Sobol.
Produced by Travis Kiewel at That One Production.
Vogue receives a portion of the profits from the sale of these sneakers.

Watch: This Is the Ultimate Fashion Sneaker: Air Jordans, Inspired by Anna Wintour:

See the video.