The Best Colors to Wear If You Want to Look Younger

Allyson Payer
·4 mins read

While being comfortable in one's own skin (and wardrobe) is numero one, it's safe to say that one thing that no one wants to wear is something that ages them. A youthful appearance is something we all strive for, whether subconsciously or not. One of the most effective ways to achieve that youthful glow is via the colors we chose to wear. Given that there are thousands of Pantone colors at any given time, we turned to an expert in the field to guide us toward the exact colors to wear if you want to look younger. Kate Smith is the president and chief color maven of Sensational Color, which is a resource for information on color trends, meaning, theories, and dos and don'ts.

Smith told us, "With each year, hair and skin tone changes subtly, and at some point, those same colors are no longer as flattering as they once were." She added, "To keep your older and wiser self glowing, your colors need to complement how you look right now." She recommended four specific colors that will give your look a lift. Keep scrolling to find out what they are.


"Turquoise is a color that brings out the glow in every skin tone. There are many variations of this color that lean either bluer or greener. If you have a lighter skin tone, find the perfect turquoise by turning over your arm and looking at the veins in your wrist. If they look bluer or greener, then find a shade of turquoise that leans toward that color. If you have a medium-to-dark skin tone, just about any mid-tone turquoise will look great." — Kate Smith

Our Turquoise Picks:

Victoria, Victoria Beckham Tie-Neck Silk-Twill Blouse ($485)

Pair this top with high-waisted wide-leg jeans for a sophisticated look.

& Other Stories Wave Effect Fluffy Sweater in Turquoise ($82)

Turquoise always contrasts beautifully with beige.

Kenneth Jay Lane Turquoise Resin Gold Wire Wrapped Shrimp Earrings ($100)

Try framing your face with this youthful color.

Free People Sonnet Tee ($28.8)

Swap your white tee for this one instead.

Privacy Please Sabrina Midi Dress in Lilac & Turquoise ($150)

How fun in this print though?


"Women, especially those with light skin tones, need to trade pastel pink for medium red-violet. Think rich magenta toned down by red or the colors that range from fuchsia to raspberry. Afraid to trade pastel pink for a deeper shade? All you have to do is look at pictures of Hillary Clinton wearing this color versus any other color she wore on the campaign trail. Once you see how much younger she looks wearing [red-violet], you'll want to find your best red-violet, too." — Kate Smith

Our Red-Violet Picks:

Alexander McQueen Theory Belted Trench Coat - Farfetch ($557)

Want to stand out, stay warm, and look younger? Wear this.

H&M Tie-Belt Dress ($60)

Make a statement in this maxi dress.

Maeve Sunny Cropped Cardigan ($98)

Cozy and charming.

H&M Collared Poplin Dress ($25)


Emerson Thorpe Star Sign Pullover ($128)

Take a break from your black sweater.

New Black

"True black is often too severe against the softer tones of mature skin. It can make fine lines, wrinkles, and circles under your eyes appear darker. If black has been your go-to color, it may be difficult to give it up. Be open to trying charcoal gray, navy blue, or another deep color. You may just discover how much more flattering your 'new black' is than the one you've been wearing." — Kate Smith

Our New Black Picks:

H&M Hoodie ($20)

A charcoal grey hoodie pairs well with so many colors.

Everlane Drape Trench Coat by Everlane in Navy ($138)

As classic as they come.

Dl1961 Mara Ankle High Rise Straight Jeans ($199)

Swap your jeans for this darker indigo pick.

Mango Detachable Hood Trench Coat ($60)

The perfect navy number for casual ensembles.

H&M Turtleneck Sweater ($35)

So cozy and comfy.


"Another color that flatters a majority of women is medium blue with a touch of purple or violet. Hair and skin tones 'cool' with age, and the blue-based hue, often called periwinkle, works beautifully no matter where you skin tone falls in the range between warm and cool." — Kate Smith

Our Periwinkle Picks:

& Other Stories Long Sleeve Turtleneck Top ($39)

Pair this hue with your winter whites.

Xirena Goodnight Moon Livvie Bra ($85)

Let this peek through an oversize button-down shirt.

Self-Portrait Pleated Peplum-Hem Crepe-Chiffon Top ($0)

This pretty top requires no additional accessories.

Girlfriend Collective High Rise Compressive Leggings ($68)

You could probably use another pair of leggings that aren't black.

Intimately Textured Long Sleeve Crop ($48)

This textured top will look so pretty with high-waisted jeans.

Up next, 9 color trends we're about to see everywhere this fall.

This post was published at an earlier date and has since been updated.

This article originally appeared on Who What Wear

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